Latest news stories from Eurofruit
News updates for the European fresh produce business.
Spanish citrus sector launches video game in OJ marketing push
Zumotron aims to promote healthy eating habits and debunk misinformation about the benefits of fresh juice
Hein Deprez: “We need to change how we consume and produce food”
Greenyard’s 2024/25 annual report includes Deprez’s vision for the future of food
Panama arrests banana union leader after Chiquita strike ends
Francisco Smith, leader of Sitraibana, faces charges for orchestrating roadblocks in Bocas del Toro
Green Fruits celebrates first partner convention
Second-tier cooperative consolidates its role as a model of integration
Banaclima to boost agricultural management in Costa Rican banana sector
Corbana makes its weather monitoring tool available to growers
Eosta announces large-scale emissions reduction
Netherlands-based group says it has drastically cut its carbon emissions for fruit imports to Europe
Conversations
Fruitbox 114 · Wyard Stomp, Driscoll’s of EMEA
Berry brand’s Europe, Middle East and Africa managing director shares his thoughts on how to grow the category
Fruitbox 113 · Franka Rodriguez, Aldi South Group
Franka talks to Chris White about the extension of Aldi South Group’s ethical sourcing model into avocados, with more categories on the horizon
Fruitbox 112 · Daniel Sauvaitre, Interfel
Chris and Daniel look at global trade policy and its impact on the fruit and vegetable business
Eosta announces large-scale emissions reduction
Netherlands-based group says it has drastically cut its carbon emissions for fruit imports to Europe
Tosca launches webinar series on new packaging laws
Expert series guides businesses through EU and UK regulatory changes
Interpera focuses on innovation and cooperation
The Interpera 2025 International Pear Congress will be held on 25-26 June in Hasselt, Belgium
Chiquita launches ‘Likely the Best Snack Ever’ campaign
Campaign aims to position Chiquita bananas as the go-to snacking choice
US-South Africa chicken deal agreed – could fruit be next?
It has been another critical week for South African trade negotiations with US, with Donald Trump and Cyril Ramaphosa meeting at the G-7 summit in Canada
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Bayer and Kimitec launch two new biological products
Ambition Complete Gen2 and Ambition Secure Gen2 will be part of Bayer’s Crop Performance enhancer portfolio
Zespri forecasts strong 2025/26 returns for growers
Average per hectare returns for many varieties are predicted to exceed the record returns seen in 2024/25
Karniel and Giumarra families announce launch of Grapa Global
Move sets in motion a five-year plan to accelerate the growth and innovation of the Arra Breeding Programme
Peru’s new agrarian reform law sparks mixed response
Export companies welcome new measures, but critics argue that it prioritises corporate interests over labour rights
EU has a taste for Moroccan fresh produce
The value and volume of EU fruit and vegetable imports from Morocco climbed in the opening quarter of 2025
Lidl invites festival-goers to help ‘Drop the Beet’
Promotional events at leading Dutch music gatherings aim to communicate enjoyment aspect of fresh fruit and veg
Tariffs in the spotlight as Port of LA volumes slow
Uncertainty over trade tariffs is causing “hardship for consumers, businesses and labour”
Avocados From Colombia completes successful campaign with Weis Markets
Multi-week promotion included display contest, point-of-sale tools and in-store engagement across 200 stores
SkyTree wins GreenTech product innovation award
SkyTree picked up the Innovation Award for its SkyTree Stratus product at this month’s GreenTech exhibition in Amsterdam
Cathy Burns rallies industry to ‘fight for fresh’
IFPA chief executive says the need for the industry to innovate and expand its influence has been brought into sharp focus recently