Retail news from Eurofruit
Important developments in Europe’s food retail arena, with a focus on fresh produce procurement, distribution, marketing, merchandising, and new product development.
Lidl Netherlands encourages kids to grow their own
Dutch retailer’s ‘Lidl Mini Farms’ campaign offers six collectable growing kits featuring varieties such as cress, kale, and pak choi
CNIPT asks for realism on potato sales
France’s national potato organisation calls for sales strategies to adapt to account for Europe’s declining acreage and the impact of a summer of heatwaves
Fyffes' Trudi’s brand gains strong recognition in Norwegian market
Research highlights brand-building progress for Trudi’s banana label in Norway, with strong awareness and 8 per cent value growth at Coop Norway
Sun World unveils two new table grape brands
Company says Summer Blush and Flavorcrush will fill gaps in terms of both novelty and availability for consumers
Albert Heijn’s Team Fruit sets new goals for young footballers
Retailer’s partnership with Dutch football association aims to make healthy half-time snacks part of every match
Marks & Spencer launches exclusive Tiqi seedless grapes
Positioned as an everyday snacking option, Tiqi is sold in 400g grab-and-go pots
Asia Fruit Logistica 2026 exhibitor preview: EMEA
Asia Fruit Logistica continues to be a meeting point for suppliers and service providers from Europe, the Middle East and Africa, to showcase their vast array of brands, products and services to businesses in Asia and beyond
French heatwaves exacerbate drought conditions
Farmers are in survival mode across much of France, as heatwaves and drought continue to hamper production, with low harvests anticipated as a result
Staay offers alternative to traditional iceberg lettuce
Extreme summer conditions across Europe are putting pressure on iceberg lettuce supplies, but Staay Food Group believes it has the perfect substitute
Premiumisation ‘key’ to Moroccan tomato sector’s future
Speakers ranging from trade experts to plant breeders explored the main challenges, opportunities and lessons for Morocco’s tomato industry as it targets export growth
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Water For All mangoes target values-driven shoppers
Continental Fresh hopes its Water For All initiative will help to sell more mangoes in the US, while providing clean water to greater numbers
Wonderful Halos partners with children’s entertainer Blippi
Collaboration brings together the two playful and colourful brands for new national ad campaign, family meet-and-greet events and a nationwide contest
AMFresh South Africa launches exclusive Alizza fruit at Checkers
The seedless, easy-to-peel Alizza variety is now available exclusively at Checkers stores across the country
Rijk Zwaan strives for further impact in Asia
The Dutch group will showcase consumer-driven concepts such as Sweet Palermo, Tatayoyo and MyCubies at Asia Fruit Logistica
Veg prices hit the roof in Russia
Staple vegetables have become more costly for Russian consumers this year, with Ukrainian intelligence estimating an increase of 56 per cent on an average basket
FPC urges government to rethink UK-EU reset
Consortium backs closer UK-EU trade but warns that planned border changes could add £300mn to annual import costs
Florette jumps on social media salad trend with pop-up event
Florette to bring salad bowls inspired by #SaladTok trend to Londoners as social media continues to shape consumer choice
Driscoll’s China clarifies overseas lawsuit reports
Berry marketer reassures Chinese consumers after US lawsuit sparks food safety concerns and has ripple effects on local retail market
Regina di Puglia grape meeting targets international audience
Organisers of showcase event in Puglia report record international demand ahead of three-day programme of visits and networking
Costa Rica brings its fresh produce to European consumers though Amazon
Amazon stream and in-store tasting events showcase Costa Rican bananas, pineapples, and cassava to millions of consumers across Europe