Markets news from Eurofruit
Essential stories, analysis and research from Europe’s fresh produce markets, with a focus on imports, retail, wholesale, marketing, and consumers.
Great potential for Vietnam exports
Modernising production methods and managing growth of China market among key issues for Vietnam’s fresh fruit exports, hear attendees at Asia Fruit Logistica seminar
Albert Heijn uses AI to improve strawberry offer
Retailer says new technology can cope with variations in product shelf-life and make far more accurate predictions
Lidl delivers pay hat-trick
Lidl store and warehouse workers receive third pay rise in 12 months
RedPop gets a ticket to ride
The new apple variety is riding high in the UK with adverts on London’s double decker buses this spring
Frutura announces major consolidation in avocados
Frutura-branded Hass avocados will be on sale in North America from the third quarter of this year
Zespri, Driscoll’s and Garces Fruit sign Freshippo deals
Alibaba-owned Chinese retailer ramps up fresh produce procurement programme ahead of a planned IPO in the next 12 months
Photos: Global Tomato Congress 2023
A selection of pictures from Fruitnet’s Global Tomato Congress, which brought more than 300 people from 50 countries together at the Beurs-WTC in Rotterdam on 16 May 2023
Wooden revolution?
Enrique Soler and Salvador Cervera of Fedemco tell Fred Searle why they are confident wooden packaging will play an important role at British and European supermarkets as retailers’ push for sustainability continues
Almaverde Bio sees benefits of organic “islands”
As it opens its 50th organic branded space in Italian supermarkets, Almaverde Bio says dedicated organic areas help reach new consumers
Freshfel issues warning on marketing standard implications
Fresh produce association urges the European Commission to withdraw or amend specific parts of its draft proposal for pre-cut fruits and vegetables
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Pink Lady sponsors new food photography category
The Pink Lady Moments of Joy category is a new addition for the 2023 edition of the Food Photographer of the Year
New theme for ClemenGold
This year’s ClemenGold campaign to be anchored by a new theme: ‘ClemenGold, your language of love’
South African retailer rallies to fight hunger
Food Lover’s Market again comes to the aid of hungry South Africans as economic decline continues to affect citizens
WUWM launches Love Your Local Market
The importance of wholesale markets will be emphasised and celebrated globally throughout May
Vog unveils new variety folder highlighting flavours of Marlene
Consortium has teamed up with three-Michelin-starred chef Norbert Niederkofler for its new promotional materials
Health and sustainability drive Greenyard partnerships
Group joins forces with The Vegetables Chef and We’re Smart World to promote and innovate for healthy and sustainable diets
Ecuador courts European buyers
Ecuadorean Embassy in The Hague seeking European participants for unique matchmaking events
Anecoop looks ahead to positive Bouquet seedless watermelon campaign
Season will be supported by promotions in Spain, France, Czech Republic and Poland
Tomato Masters finds synergies with fish farm
In its efforts to guarantee the sustainability of its greenhouse vegetables, East Flanders producer Tomato Masters is working with a neighbouring fish farm to ensure optimal use of water
Expectations are sky high for Cosmic Crisp
The apple variety has made its television debut in Italy and the brand will be promoted from the ground up as part of a major new campaign