Markets news from Eurofruit

Essential stories, analysis and research from Europe’s fresh produce markets, with a focus on imports, retail, wholesale, marketing, and consumers.

Green grapes on cloth and table Adobe Stock

Grapes boost muscle strength in postmenopausal women, study finds

2025-07-09T11:26:00+01:00By

Regular consumption of grapes can significantly improve muscle strength and potentially boost irisin levels in postmenopausal women, according to groundbreaking clinical research from the University of California, Davis

CN Guangzhou AdobeStock_128240171

Mitrofresh expands with new office in China

2025-07-09T11:04:00+01:00

Netherlands-based mushroom and exotic produce specialist has opened a new office in Guangzhou as part of its strategy to expand business beyond the European Union

South Africa Mandarins on tree

South African citrus industry under threat from US tariffs

2025-07-09T09:55:00+01:00By

South Africa’s agriculture minister has warned that the country’s citrus industry faces severe challenges from impending US tariffs, potentially undermining job creation and economic growth in rural communities

South Africa USA wrecking balls trade issues

Trump tariffs will hit South African fruit exports hard

2025-07-08T10:08:00+01:00By

South African fresh produce exporters are bracing for a major blow as the US imposes 30 per cent tariffs from 1 August, potentially derailing established trade programs and threatening rural employment

Wim Destoop Westfalia FruitCarel van Krimpen Greenpoint Trading

Westfalia Fruit acquires Dutch avocado specialist Greenpoint Trading

2025-07-08T08:46:00+01:00By

Global avocado company expands European operations with acquisition of Dutch foodservice supplier, known for its Avojoy brand

Ataúlfo mangoes in box top-down view

Mexican mango producers look beyond the US amid tariff threats

2025-07-07T09:24:00+01:00By

On-off US tariff questions have created a wave of uncertainty for Mexico’s exporters, and this is undoubtedly true for the mango sector

GB MandS avocados

Wimbledon confirms no ban on avocados amid sustainability debate

2025-07-04T09:15:00+01:00By

The All England Tennis Club has confirmed that avocados remain available at Wimbledon, countering rumours of a ban following sustainability concerns raised in UK media.

Avocados From Colombia

Avocados from Colombia brand makes US debut

2025-07-03T13:26:00+01:00By

CAB said the milestone marks a new era of growth, identity, and opportunity for Colombian avocados

EC CREDIT Equifruit TAGS Fairtrade bananas

Equifruit socks it to low banana prices

2025-07-03T13:06:00+01:00By

At the Organic Produce Summit in the US, Equifruit aims to show how affordable it is to switch to Fairtrade-certified bananas, comparing the cost of the annual premium to that of a single sock 

Rijk Zwaan Veggies First campaign

Rijk Zwaan launches first campaign to boost veg consumption

2025-07-03T10:56:00+01:00By

Veggies First campaign aims to raise visibility of vegetables at home, in supermarkets, canteens, and restaurants

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Tomato greenhouse

Fruitnet Tomato Congress presents: The Future of Tomatoes

2025-07-02T14:01:00+01:00By

This year’s Fruitnet Tomato Congress takes place in Malaga, Spain, on 11-12 November, with industry experts set to explore how the business is likely to evolve in the coming years

Jamais Trop Street

Interfel launches ‘Jamais Trop Street’ summer fruit campaign

2025-07-01T13:58:00+01:00By

French fresh produce association combines food trucks and graffiti art in eight-week promotional tour targeting 25-34 year-olds.

jingold-kiwi-rosso-emisfero-sud

South African supply extends Jingold's Exotic Red kiwifruit season

2025-07-01T13:26:00+01:00By

The commercial availability of red-fleshed kiwifruit in Europe has been extended into summer months thanks to new counter-seasonal production from South Africa

IT Vip Apple Walk 1

South Tyrol’s ‘Apple Walk’ connects tourists with orchard heritage

2025-07-01T11:09:00+01:00By

A new agritourism initiative in Italy’s South Tyrol is bringing visitors closer to the region’s apple production through an innovative educational trail that combines traditional farming knowledge with digital interactivity

F.lli Orsero_mirtilli_aprichiudi_534

Orsero launches on-the-go blueberry pack for busy consumers

2025-07-01T10:43:00+01:00By

New transparent, heat-sealed 250g pack with resealable opening aims to meet growing demand for convenient, healthy snacks