Industry analysis from Eurofruit

Analysis and insight for the European fresh produce business.

FL 2025 Fresh Produce Forum Will Ison

Fruit Logistica: Strategies for adapting to changing markets

2025-04-25T15:58:00+01:00By

This Fresh Produce Forum session looked at how flexibility, resilience and adaptability could be improved to survive successfully in volatile and turbulent markets

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Comment: Fruitist is on the verge of something berry big

2025-04-25T15:50:00+01:00By

A predicted IPO might be seen as a high-stakes bet on the future of fresh berries, but there is also plenty to be gained

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Analysis: Range of fruit drives South Africa’s export growth

2025-04-24T09:43:00+01:00By

Wayne Prowse explains how the country’s commitment to certain categories makes it a key counter-seasonal supplier

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US tariffs – expect the unexpected

2025-04-16T08:41:00+01:00By

John Giles, divisional director of Promar International, analyses the likely fallout from Trump’s new tariff regime

Philippe Binard Freshfel Europe

Philippe Binard: US tariffs will have “strong impact” on global fresh produce trade

2025-04-03T14:37:00+01:00By

Freshfel Europe’s general delegate warns of future international trade instability, but hints at potential opportunities for the EU fresh produce business as a result of US tariffs

Conversations

Jamie Petchell Global Plant Genetics

GPG offers thoughts on global blueberry production

2025-04-01T22:24:00+01:00By

Jamie Petchell says interest, demand, production and supply continue to increase at ”impressive levels” globally

Peruvian grapes

LatAm exporters face market diversification balancing act

2025-02-27T12:26:00+00:00By

Many Latin American exporters see Asia as the holy grail, but they ignore traditional markets at their own risk

Lady buying bananas

French retailers “undermining banana workers’ incomes”

2025-02-25T12:12:00+00:00By

Banana Link issues call for French supermarkets to accept shared responsibility

Fruit Logisgica 2025 Fresh Produce Forum Bauke van Lenteren Luc Vanoirbeek Maria Wieloch Chris White

Fruit Logistica: New fruits and vegetables by design – part 2

2025-02-24T16:14:00+00:00By

The second of a two-part session on the Fresh Produce Forum stage looked at what must be done to match the expectations of retailers, consumers and policymakers

Anker Sorensen Keygene Fruit Logistica 2025 Fresh Produce Forum

Fruit Logistica: New fruits and vegetables by design – part 1

2025-02-21T14:42:00+00:00By

The first of a two-part session on the Fresh Produce Forum stage discussed new breeding techniques and technology

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South African grapes in China

South African grapes mix old markets with new

2025-02-21T10:27:00+00:00By

New opportunities beckon, but traditional markets are still key for the country’s table grape industry

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Comment: Cargo claim trends to watch out for in 2025

2025-02-18T17:40:00+00:00By

Insurance cover is a tricky business for fruit exporters, but there are ways to reduce your risk, says Lina Jasutiene of Recoupex

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Analysis: New Zealand’s exports back on track

2025-02-12T15:20:00+00:00By

Wayne Prowse brings you up to speed on recent key trends in the country’s fresh fruit export trade

Philip Gray Drewry Fruit Logistica 2025 Logistics Hub

Fruit Logistica 2025: Keynote – A global outlook on the international reefer market

2025-02-12T13:00:00+00:00By

The opening Logistics Hub session at this year’s Fruit Logistica offered valuable strategic insights into the reefer shipping industry

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Comment: South Africa appears ready to expand

2025-02-11T18:04:00+00:00By

The country’s fruit exporters are more confident this year as production continues to grow, but they must continue to pay attention to potential supply chain disruptions