Industry analysis from Eurofruit

Analysis and insight for the European fresh produce business.

NL Nic Jooste 2025 Agritech Smart Agriculture Forum Cairo 3

Comment: fresh produce sector faces sustainability turning point

2025-07-07T11:26:00+01:00By

The global fresh produce sector is experiencing a rapid shift in sustainability requirements, with Egyptian growers and exporters now facing pressure to move beyond mere compliance to demonstrating measurable environmental and social impact

MAF Industries

Ozone: a cleaner, smarter future for fresh produce

2025-06-30T14:38:00+01:00By

In June, MAF Industries hosted Open Days in Wenatchee and California, to give producers rethinking their treatment of water the chance to see ozone in action, says MAF’s Camilla Khrulova

NL Cindy van Rijswick Fruitnet-Tropicals-Congress-2025-High-115

Comment: Tropical fruit market outlook remains positive despite global challenges

2025-06-27T11:18:00+01:00By

Despite widespread geopolitical turmoil and economic challenges, the outlook for tropical fresh fruit remains extremely positive according to RaboResearch’s Cindy van Rijswick at the Fruitnet Tropicals Congress.

Fruitnet Tropicals Congress 2025 panel

The future is bright for tropicals

2025-06-26T11:49:00+01:00By

Fruitnet Tropicals Congress hears how quality, consistency and better marketing are key to boosting sales

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Three key trends reshaping cold chain management for fresh produce

2025-06-20T14:39:00+01:00By Rob Veltman

As the global direct-to-consumer food market heads toward US$195bn by 2031, three major technological developments are transforming cold chain management for fresh produce delivery

Conversations

Andy Maddock

Is the EU deal simply passing on the BTOM?

2025-06-18T14:41:00+01:00By

Comment: Will the new UK/EU deal signal the end of delays over border food classification, asks IPP’s regional managing director Andy Maddock

Bananen/Ecuador: Mittelmeerraum verzeichnet im ersten Halbjahr die stärksten Zuwächse

Comment: Ecuador’s banana industry rejects report on workers’ rights

2025-06-12T10:23:00+01:00By Leonidas Estrada Vásquez, Kléber Sigüenza Rojas, Eduardo Manrique, José Antonio Hidalgo, and Richard Salazar Veloz

In a letter addressed to Fruitnet, industry leaders defend labour standards and point to recent social progress

Single use plastic packaging mixed fruit and veg

British consumers “confused” by packaging recycling

2025-06-11T08:50:00+01:00By

Research by Aquapak shows that consumers are unsure despite the introduction of extended producer responsibility

Apples in water

MAF Industries redefines process water

2025-06-04T13:02:00+01:00By

In the US, MAF Industries is demonstrating that process water is a resource to be harnessed for superior fruit quality, reduced waste and enhanced shelf life, with open days planned for 11-12 June in Wenatchee, Washington

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Egypt provides early edge with Arra grape varieties

2025-06-04T10:24:00+01:00By

Arra varieties are redefining the start of the table grape season in Egypt, with premium Arra varieties allowing growers to offer consumers a differentiated experience

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Labidino

Challenging campaign for Greek strawberries

2025-06-02T09:44:00+01:00By

Greek strawberry producers have faced significant challenges this past season, including unfavourable weather conditions, labour availability issues and high costs, but Labidino eyes expansion in 2025/26

Tomatoes in unbranded clear plastic punnets

Compostable packaging – a solution beyond PPWR mandates

2025-06-02T09:11:00+01:00By

The fresh produce packaging industry faces both challenges and opportunities, according to Patrick Gerritsen of Bio4Pack

Amcor P-Plus liner

Packaging’s pivotal fresh produce role

2025-05-30T09:01:00+01:00By

Nancy Nicholas, senior development engineer and food scientist for Amcor, looks at the key challenges facing the fresh produce packaging business and champions its contribution to a sustainable future

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Analysis: Peru’s export business is right on trend

2025-05-28T09:49:00+01:00By

Recent poor weather dampened its growth, but overall the country’s export trade remains buoyant, as Wayne Prowse reports

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North Macedonia organises for growth

2025-05-23T09:48:00+01:00By

Makfresh unites North Macedonia’s leading fresh produce exporters, with the goal of boosting the visibility of the country’s fruit and vegetables and expanding access to European markets