YottaMark, the leader in traceability and authentication solutions, has announced in a news release that its HarvestMark fresh food traceability solution has been selected by leading Ontario greenhouse produce suppliers Huron Produce, Ltd. and Jem–D International (JDI).
Huron will deploy HarvestMark item and Produce Traceability Initiative (PTI) compliant traceability for its peppers, mini cucumbers, beefsteak tomatoes and tomatoes on the vine.
JDI will deploy HarvestMark item-level traceability for its packaged peppers, mini cucumbers, beefsteak tomatoes and cocktail tomatoes. Traceable products will be arriving at select retail stores in February.
“As a trusted supplier of quality produce in Canada, we take great pride in our growing practices and food safety programs,” said Jeff Kints, vice president, Huron Produce.
“We sought after a solution that would help us comply with PTI while delivering a new way for our customers and consumers to learn more about our products. We found what we needed and wanted in HarvestMark. We look forward to including traceability as part of our offering and bringing new values and benefits to our customers.'
“Traceability and timely communication across the supply chain are critical for our industry,' added Jim DiMenna, president of Jem-D International.
“Our retail customers and consumers want more information about our products and our world-class hydroponic growing practices. With HarvestMark, we can deliver instant access to traceability information and learn more about our customers’ preferences and product quality so we can continually improve our operations and deliver highest-quality products year-round.”
The Produce Traceability Initiative (PTI) is driving changes to improve whole-chain traceability and enhance food safety response programs. It calls for shippers to apply GS-1 compliant traceability labels to cases of produce. HarvestMark PTI provides a flexible, easy-to-deploy solution to address these requirements, and more.
As part of these two programmes, produce will be labelled as PTI-compliant, and individual clamshells, bags and cartons will carry unique HarvestMark codes.
By entering the given code at Harvestmark.com, consumers will be led directly to information about that specific item including variety, origin, food safety notices and other valuable product information.
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