Eosta is expanding its Organic Raingrown programme with new avocado volumes from Avova and a second season of high-juice Peruvian oranges

Eosta Organic Raingrown avocados Avova

Image: Eosta

Organic leader Eosta has revealed that it is preparing to receive the first volumes of Organic Raingrown avocados from Mexico, as part of an expanded programme of production and imports with partner grower Avova.

The group said that it has worked with Avova to ”significantly” expand production of Raingrown avocados for this season, with the first volumes arriving in Europe this week. 

A family-run organic avocado specialist based in Michoacán, Avova is working closely with Eosta to expand its orchard base.

This will help Eosta increase the availability of Organic Raingrown avocados within Europe’s growing organic avocado market, with rain-grown production offering ”a more water-conscious approach”.

Alongside this growth, Avova said it remains committed to transparency and socially responsible production, including good working conditions, fair pay and support for local communities.

At the same time, Organic Raingrown oranges, produced by Peruvian citrus cooperative Kivinaki and famed for their high-juice content, are now available across Europe via Eosta.

The organic Jucy Gold oranges, which are now in their second season with Eosta, feature a typical 45 per cent juice content and good Brix levels, in addition to a guarantee of zero pesticide residues, the group said.

This season, Eosta explained that it is targeting particular growth in the fresh juice segment.

”Cultivated entirely using natural rainfall – a process which significantly reduces pressure on local water resources while delivering on flavour and quality – the Organic Raingrown concept demonstrates how organic agriculture can contribute to more resilient and climate-conscious production systems,” Eosta outlined.

”Eosta calculates that its innovative Organic Raingrown programme for avocados and oranges saves more than 1.6bn litres of water each year in regions which are already under considerable water stress.”