Companies have until 2 September to submit their application
Fruit Attraction has opened the registration period for a new edition of its Best Stand Awards, an initiative, sponsored by WAH, which recognises the creativity, innovation and commitment to sustainability of exhibiting companies.
Applications can be submitted until 2 September and are aimed at all companies exhibiting at the next edition of the trade fair that participate with a free-design stand.
“The aim of these awards is to highlight the efforts made by companies to offer quality stand spaces, capable of attracting the attention of trade visitors and reinforcing brand positioning within the event,” organisers Ifema and Fepex said.
The awards are structured into four categories: Best Design, which recognises the aesthetics, construction quality and functionality of the stand; Most Original Stand, which focuses on creativity and visual impact; Most Sustainable Stand, which honours the responsible use of materials and environmental commitment; and People’s Choice, which will be voted directly by trade fair visitors during the event on 6-8 October.
The jury is made up of professionals from the fields of design, architecture, gastronomy, communication and the trade fair sector, including Romina Barbieri Petrelli of Ro Barbieri Architectural Studio; Felipe Medina, secretary general at Asedas; chef Rodrigo de la Calle; Esther Sánchez Lastra of ESL Interior Design; Sofía Alonso, Santiago Quiroga and Joana Gutiérrez of Ifema Madrid; and Luis B Martín of Fepex.
The winners will be announced on Thursday, 8 October at 11:00am in the Fruit Forum in Hall 3.
