The wait is over: Luv Fiera has officially announced the dates of its next edition. The appointment is set for 20-22 October 2026 at the Nuova Fiera del Levante in Bari, with a unique event in Europe designed to celebrate and showcase one of the Mediterranean’s most extraordinary treasures: table grapes.
After its 2024 debut, which established Luv as the first European event entirely dedicated to the sector, the 2026 edition takes an even bolder step forward: thanks to a partnership with Fruitnet, the global leader in fresh produce media, the “breath of Luv” now becomes international.
“We at Fruitnet are delighted to announce this strategic partnership for 2026. The first tangible step of this collaboration will be the inclusion of the Fruitnet Grape Congress within Luv,” said Chris White, managing director of Fruitnet.
“By joining forces, we are confident we can create an effective blend between national scope and global vision, offering new growth opportunities to the entire supply chain,” he explained. ”The fact that English will be the official language of the event is already a clear indication of the scale of this initiative.”
For three days, Bari will once again become the world capital of table grapes, hosting buyers, journalists, experts, and industry leaders from across the globe.
Because Luv is not just a trade fair: it is a manifesto. It is the meeting point where growers, researchers, companies, institutions, and distributors come together to envision the future of a sector that unites tradition and innovation, creativity and technology, taste and sustainability.
It is a stage that gives voice to Puglia and Sicily – regions that hold the heart of Europe’s table grape production – while simultaneously opening up to a global dimension, capable of setting new directions for the market and for research.
“With Luv Fiera 2026 we are raising the bar: we don’t just want to tell the story of table grapes, we want to create an international platform for culture, innovation, and business. Bari will be its capital, but thanks to our partnership with Fruitnet, our horizon expands to Europe and the world,” said Mirko Sgaramella, project manager of Luv Fiera.
The three-day event will be a crossroads of experiences: exhibitions, internationally oriented conferences, networking opportunities, and visits to leading local companies, all placing table grapes at the center as a symbol of identity, innovation, and economic development.
The 2026 edition will not just be the second, highly anticipated installment of the fair, but a true statement of strength from a sector that chooses to be a protagonist rather than a spectator; the place where tomorrow’s strategies are drawn, and an arena where innovation meets tradition, companies learn to build networks, and the supply chain looks each other in the eye as it moves forward together to face global challenges.
The excitement is already in the air, and the countdown has begun.
To get a preview of the energy and vision behind this edition, click here for the official Luv spot.
