The variety achieved the highest distinction of Three Stars, with a score of 90.7 per cent
Planasa’s Pink Hudson raspberry has received a Superior Taste Award from the International Taste Institute in Brussels. The variety achieved a score of 90.7 points, earning the highest rating of Three Stars in the fruit and vegetables category.
The breeder said the recognition highlighted the variety’s “outstanding” sensory quality and consolidated its position as a benchmark in the international raspberry market.
“The jury’s results particularly emphasise the excellent eating experience offered by Pink Hudson, highlighting attributes such as its visual appeal, texture and overall balance on the palate,” Planasa said.
“It is a variety that delivers consistently high-quality fruit throughout the entire production cycle, with excellent yields and a strong adaptation to double cropping, and can even be grown in winter – qualities that have made it a highly valued option among growers, distributors and retailers.”
Elisa Pérez, the company’s head of breeding rubus EMEA, commented: “This award is a great source of satisfaction for the entire team. It confirms that the work we carry out in plant breeding is moving in the right direction, developing varieties that not only meet growers’ agronomic needs but also deliver an outstanding sensory experience for consumers”.
The Superior Taste Awards are granted annually following blind sensory evaluations carried out by an independent jury composed
