Miami-based tropical fruit grower and importer Tierra Suelta has reported that plentiful volumes of premium dragon fruit are now available
Miami-based tropical fruit grower and importer Tierra Suelta has reported that ”plentiful volumes” of premium dragon fruit are now available for retail promotions.
“We’ve entered peak Dragon Fruit season with 40,000 boxes arriving weekly,” said Steve Stutz, vice-president of sales.
“For the next two months, our state-of-the-art packing facility in Ecuador will operate at capacity to support promotable volumes of our highest quality Dragon Fruit.
”Tierra Suelta has the production, logistics and infrastructure to meet the needs of major retailers throughout the holiday season and beyond,” he noted.
Earlier this year, the company invested in developing and building a state-of-the-art packing facility dedicated to dragon fruit.
The new facility is GlobalGAP and Primus certified, it confirmed.
Through a combination of automated processing and hand packing, dragon fruit shipments maintain cold chain integrity and arrive to customers in North America in “pristine condition”.
Once considered an exotic novelty, dragon fruit continues to be a consumer favourite, and according to industry research the US dragon fruit market is projected to reach US$160mn by 2034.
Tierra Suelta said it is fully committed to helping retailers succeed with the popular fruit by providing an abundant supply of fresh, sweet dragon fruit, along with in-store and online support to generate additional consumer demand.
“In the winter months, the fruit’s vibrant colour and festive appearance naturally enhances fruit platters and decorative tablescapes,” said CEO Adrian Abreu.
“We have four varieties of dragon fruit – white, red, yellow, and golden – all of which boast antioxidant-rich nutritional profiles.
”The fruit’s immunity-boosting qualities also make it an ideal snack choice during cold-and-flu season,” he explained.
Dragon fruit’s peak season will continue into February, with more limited quantities available for the remainder of the year.
In addition to dragon fruit, Tierra Suelta offers a wide variety of tropicals year-round including star fruit, Thai guava, mamey, tropical avocados, malangas and more.
Tierra Suelta, which translates to “loose soil,” is a woman- and minority-owned, vertically-integrated farming business that grows and ships tropical fruits, roots and specialty produce from its headquarters in Miami.
