Marketing – Page 126
-
ArticleHorti Fair offers new prize
Exhibitors given fresh incentive to attract visitors to Horti Fair with introduction of Marketing Cup
-
ArticleFoods from Spain goes online
The promotional group has seen the benefits of online media for its current Spanish berry campaign
-
ArticleAOP Armonia launches new identity
Southern Italy's first association of producer organisations has unveiled its new brand identity at a special meeting in Sorrento
-
ArticleIsraeli pomegranate juice launches in UK
Moshel starts importing 'super-premium' 100 per cent pure pomegranate juice from Galilee mountains of Israel
-
ArticleValfrutta arms consumers with new tools
Company launches specially designed orange peeler and kiwifruit slice-and-scoop to promote consumption of its products
-
ArticleJack Buck Growers changes name
Fresca-owned chicory and celeriac specialist to be known as DGM Growers
-
ArticleUniveg Germany revives 1x1 brand
Company reveals plans to reintroduce the fresh produce trademark made famous by Chiquita's former subsidiary Atlanta
-
ArticleCompagnie Fruitière launches promotion
A new marketing drive is being planned by the French group to highlight the quality of its exotic range from Africa
-
ArticleOranfrizer enters Spanish citrus market
Sicilian PGI oranges on sale in Spanish market for the first time, with exporter confident it can attract premium
-
ArticleIt's Alive campaign up for two awards
Dutch Horticulture Board's recruitment drive nominated in two categories at Annual Masters of Media Awards
-
ArticleTotal Produce launches Smartpacks
Company's special new coded packs will provide consumers with more information about the fresh produce they buy
-
ArticleMushrooms benefit from Tomabel label
REO Veiling's Tomabel label is now set to be used for the Belgian auction's range of mushrooms
-
ArticleBritish brassica growers aim for revival
Brassica producers in UK hope second year of Love Your Greens campaign will continue to revive summer sales
-
ArticlePicota growers hope to expand exports
Spanish Picota cherry producers target growth in Scandinavia and Baltic region, with promotions planned for Spain, UK and Italy
-
ArticleUpdated logo for new-season NZ Jazz
Enzafruit outlines plans for European marketing campaign as it prepares to receive first vessel of Cox and Royal Gala
-
ArticlePGI status ‘soon’ for Canaries bananas
Producers believe bid for protected status will boost efforts to gain access to markets outside Spain
-
ArticlePeru widens avocado campaign
This year’s activities will once again take place in the UK and France, as well as Germany for the first time
-
Article2x2 targets Dutch youngsters
Latest marketing project aims to encourage greater consumption of fresh fruit and vegetables among children in the Netherlands
-
ArticleBonduelle launches Freshcut Salad Award
Company teams up with Fruchthandel Magazine to encourage "freshness and quality" within the German salads market
-
ArticleGrapefruit campaign returns for 2011
South Africa's Citrus Growers Association is once again joining the cross-category 'Beautiful Country Beautiful Fruit' marketing drive