Former US chief agricultural negotiator joins berry giant’s leadership team to support global governmental affairs strategy

Darci Vetter Driscoll's 2026

Darci Vetter

Image: Driscoll’s

Berry giant Driscoll’s has announced that ambassador Darci Vetter has joined the company as vice-president, public affairs.

Based in the Washington, DC area, Vetter will report to CEO Soren Bjorn and join the office of the CEO, where she will support enterprise-wide alignment on governmental affairs across Driscoll’s global regions. 

Vetter brings more than two decades of experience to Driscoll’s from government, business and the nonprofit sector, advising organisations at the intersection of agriculture and international trade.

“Over the past several months, Darci has partnered with us as a consultant, working closely with a number of our senior leaders,” said Bjorn.

“Through that work, she has brought a thoughtful perspective and a clear understanding of the evolving global policy landscape shaping our business.

”As our company continues to grow globally, this experience will be increasingly important,” he added.

Vetter previously served as chief agricultural negotiator at the office of the US trade representative, and also held the role of deputy undersecretary of agriculture, overseeing the US Department of Agriculture’s Foreign Agricultural Service and its global market access, food assistance and capacity building programmes. 

“Whether navigating immigration policies, packaging mandates or new tariff regimes, Driscoll’s business sits at the intersection of a multitude of policy initiatives,” Vetter said.

“I look forward to working with the talented Driscoll’s team to ensure we are best positioned to influence this dynamic policy environment.”