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Matthew Jones

BY MATTHEW JONES

@matt_fruitnet

Avocado appetite growing in India

IG International gets new season import programme underway with Hass from Peru

Avocado appetite growing in India

IG International chairman Gian chand Arora

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Indian importer IG International has kickstarted its 2019 avocado programme following the arrival of the first consignment of new-season Peruvian fruit.

The company plans to import 1,000 tonnes of Peruvian Hass avocados over the course of the campaign, which will be distributed across Mumbai, Delhi, Bangalore, Ahmedabad, Kolkata, Hyderabad, and Cochin.

The fruit will be marketed across major retail chains, including Foodhall and Nature’s Basket stores, along with restaurants and hotels.

IG International chairman, Gian chand Arora, said demand for avocados is increasing year-on-year in India, with IG International positioning itself at the forefront of this trend, occupying a 42 per cent share of the import trade volume.

“Avocados are increasingly becoming a favoured food amongst Indians today,” Arora explained. “They are used in guacamole, spreads, salads and sauces to accompany meals.

“At IG International, we have always strived to bring in the best produce to consumers, straight from the source. Hass avocados are the most popular type of avocado worldwide. We have been planning to bring this rich variant to our consumers in India, and it is great to have received the first shipment of this season.”

 

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