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AdvertorialMacfrut 2023 targets leadership goal
International trade fair prepares to mark 40th anniversary with expanded programme of events and two additional exhibitiuon halls.
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A new destination for Moldovan apples: first shipments arrive in India
The country’s apple has expanded fast in the last ten years, and FreshTime and FarmProd recently became its first exporters to ship the fruit to India
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Rockit taps into China’s Christmas demand
Rockit launches comprehensive marketing campaign in China right before Christmas
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YOOM tomatoes collaboration with More Yogurt and ABC Cooking Studio
New drink featuring YOOM cocktail tomatoes is now on sale across more than 350 More Yogurt stores in China
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Made in Nature: discover the value of European organic
EU-backed project launches new integrated communication campaign to promote organic consumption in four countries
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Read for an hour, enjoy Joyvio Blueberries
JWM Group’s Joyvio Blueberries recognised as Shenzhen Reading Month’s strategic partner for the fifth year in a row
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Joy Wing Mau Group and China Aerospace reach strategic cooperation
Joy Wing Mau becomes first fruit company to partner with China’s aerospace industry
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Joy Wing Mau celebrates season’s first Chilean cherries
First Chilean cherries arrive by air and are sold under premium brand Joyvio, in cooperation with China Aerospace
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Sweet C Mandarin brand bursts its way on to shelves in China
ClemenGold/Fruitalyst brand has experienced significant growth as demand for high-quality fruit increases
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SumoCitrus launches in Vietnam
Distinctive easy-peel, seedless mandarin debuts in the South-East Asian market
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Reemoon’s first Mexican avocado sorter goes live
Frutas Finas will run the equipment all year round to help identify and remove defects
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New MAP Complete Industry Chain Service Centre for Luochuan Apples
Syngenta Group China’s MAP Luochuan Complete Industry Chain Service Centre supports the development of the Luochuan apple industry
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Reemoon installs avocado and citrus lines in Peru
Peruvian cold storage specialist Friopacking adds large-scale avocado and citrus selection lines new facility
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Supafresh promotes Peruvian avocados with ProHass
Shanghai Supafresh conducted two Peruvian avocado marketing campaigns during August in association with ProHass, the Peruvian Hass Avocado Producers and Exporters Association. Running promotions on both online and offline channels during the peak season helps to further increase consumer awareness of Peruvian avocados in China. It has been a tough ...
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In&Out ends second year on a high, with plenty more to come
Second year of Apo Conerpo’s European project ends on positive note, with more than 5,000 promotional days achieved in Italy, Austria and Denmark
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Why temperature loggers are essential for shippers
Tive’s cloud-enabled temperature logger can be used again and again and is half the cost of a conventional logger
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Benlai launches MAP Zone for Syngenta Group China
Benlai, China’s leading fresh produce e-tailer, has launched a dedicated ‘MAP Zone’ on its app for Syngenta Group China. From 2 September, Benlai app users will see the MAP Zone in a premium position on the app’s home page. Yoom cocktail tomatoes are available via the MAP ...
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ClemenGold launches bus promotion in China
Throughout August this year, Shanghai residents from Lujiazui to Xujiahui will see ClemenGold-themed Number 985 buses on the road every day.
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Visibility challenges and solutions for perishable shipping
As the cost and risks associated with shipping perishable goods increases, fresh produce need to have the right tools and strategies in place to prevent significant losses
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Apo Conerpo peaches, nectarines, plums and apricots are planet’s allies against climate change
One of Europe’s leading grower organisations uses new agronomic techniques to save significant amounts of water and fuel, while stonefruit trees help reduce carbon dioxide emissions
