Markets news from Asiafruit
Essential stories, analysis and research from Asia’s fresh produce markets, with a focus on imports, retail, wholesale, marketing, and consumers.
Avocados Australia celebrates launch into India
Ambassador Brett Lee joins stakeholders at launch event in New Dehli
Indian ag-tech start-up Superplum receives US$15m in series A funding
Hellman & Friedman senior advisor joins as Superplum chairman
Ninjacart invests in Philippine ag-tech start-up Mayani
Walmart-backed Ninjacart empowers Mayani with fresh strategic investment
Weak yen weighs on Japanese fruit imports
Depreciation of the Japanese currency sees average per kilo cost of imports increase 14 per cent year-on-year in first quarter
WSU runs online contest to name WA 64 apple
Naming contest part of wider rollout that will see variety reach growers in 2026 and retailers by 2029
Rockit launches partnership with Kung Fu Panda
Global campaign kicks off in mainland China, Taiwan and Hong Kong with digital and in-store activations and Kung Fu Panda packaging
Sun World acts against fraudulent activity on TikTok
Sun World removes unauthorised content claiming association with the licensing company
Zespri’s 2024 China sales season underway
First shipment of Zespri kiwifruit arrives in China alongside launch of Kiwi Brothers mascots in country
US blueberry market exhibits strong growth
Kasey Cronquist, president USHBC and NABC, tells Fruitnet that US production volumes will remain stable this year, with pricing and demand favourable
Asiafruit’s New Zealand edition out now
New Zealand issue covers the apple and kiwifruit rebound following a tough few years, plus Fresh Focus South African Apples & Pears 2024 inside
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South Africa kicks off grape promotions in China
Promotions will run for several weeks in Joy Wing Mau and Yonghui Superstores
Montague harvests first Australian volumes of Kissabel
Australian crop makes up part of global marketing campaign for the red-fleshed apple
Rockit fired up for record season
Rockit forecasts its biggest harvest yet this season as the producer plans year-round New Zealand supply for its global markets
Asiafruit Fresh Produce India edition out now
Special event issue provides an in-depth look at the Indian market, plus Fresh Focus South African Table Grapes 2024 inside
More support needed for banana producers hit by climate and costs
The growing impact of climate change and soaring production costs mean urgent action to address unsustainable banana prices is essential, according to Fairtrade Foundation
Zespri RubyRed to hit million tray milestone this season
Zespri’s red kiwifruit offering will be shipped to predominantly Asian markets including Korea, Malaysia and Hong Kong for the first time
Zespri uses pillbox packaging for daily fruit push
A Zespri survey in Singapore found the significant role forgetfulness plays in limiting fruit consumption, inspiring the adoption of the daily dose packs common in the pharmaceutical industry
Industry leaders to speak at Fresh Produce India
Top local and international players to discuss rapid market evolution as India’s premier fresh produce event returns to Mumbai
Grape growers gather for Sun World Autumncrisp Symposium
Growers and marketers come together following launch of global Autumncrisp campaign
Zespri preparing return to strong growth in kiwifruit supply in 2024
Kiwifruit marketer expects to ship 193m trays of New Zealand-grown kiwifruit thanks to improved growing conditions