Internationally published author, cooking show host and producer, Megan Roosevelt, will be the face of Limoneira’s new Lemons for Life campaign.
Roosevelt, a registered dietician, is well known for providing her extensive audience with online cooking videos through her company Healthy Grocery Girl.
“I love helping people get healthy in ways that are realistic and fun,” Roosevelt explained. “As one of the largest growers of lemons in the United States, the partnership with Limoneira made a great deal of sense. It’s synergistic. We all know that lemons are among the healthiest products people can integrate into their diets”.
Lemons for Life will build on Limoneira’s successful Unleash the Natural Power of Lemons campaign by highlighting a variety of ways that lemons can be integrated into consumer’s lives. These include recipes, natural cleaning, beauty and health tips, as well as lifestyle applications.
“Limoneira will be launching the company’s Lemons for Life campaign for 2016 at the Produce Industry’s largest trade show, Fresh Summit in Atlanta in October,” said Alex Teague, Limoneira COO. “Megan provides the perfect face for Lemons for Life. She’s passionate, credible and articulate about getting people healthy. Her involvement adds a lot of value for our grocery and food service partners. We’re excited about our relationship.”
No comments yet