Maersk seeks new growth in India

For fresh fruit and vegetable marketing and distribution in Asia
Luisa Cheshire

BY LUISA CHESHIRE

Maersk seeks new growth in India

The Danish container shipping giant has launched a new papaya service from India to Dubai

Maersk seeks new growth in India

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Maersk Line, the world’s largest container line, is seeking new growth opportunities in India with a new end-to-end cold chain service for papayas, reports JOC.com

Maersk has begun moving fresh papayas from the Mangalore port in Karnataka State to Jebel Ali, Dubai, on its container vessels, opening a new gateway for Indian fruit exports to the Persian Gulf region, the shipping website said.

Maersk Line India told JOC.com that this one-stop freight link is more economical and reliable than air cargo transportation.

“India is one of the largest producers of papayas in the world. This breakthrough shipment is likely to allow Indian traders to reach out to newer and larger markets, helping them to enable and tap the growth potential held by the fruit export market,” Maersk Line Indian Subcontinent managing director Franck Dedenis is quoted as saying.

Globally, the Danish carrier has been rolling out its remote container management system for reefer cargo handling, and the new Indian service is meant to speed up that programme, the report said.

Maersk Line India previously set up sea freight transportation for a shipment of kinnow fruits from northern India, reportedly an industry-first, and said the company is creating supply chain solutions for various commodities that have long-term potential for exports from India.
 

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