Italian brand marks Mardi Gras celebrations with limited-edition line, featuring mask kit made from repurposed cardboard fruit trays

IT Flli Orsero carnival

F.lli Orsero’s carnival kit

Image: Orsero Group

Italian brand Fratelli Orsero has marked this week’s Mardi Gras carnival celebrations with a limited-edition pack for its exotic fruit line.

The pack also includes a kit made from repurposed cardboard fruit trays, which consumers can use to make a colourful carnival mask in just a few simple steps.

Among the fruits featured are mangoes, avocados, passion fruit, coconuts, and papayas.

The limited edition is available for purchase in supermarkets throughout Italy throughout the carnival season, while supplies last.

Owned by Orsero Group, the Fratelli Orsero brand has experimented with a number of different special-edition packaging formats in the past few years.

These include special Christmas gift packs for avocados, as well as a range that encourages shoppers to make more use of exotic fruits and spices.