Avocados from Mexico forecasts record US import volume, citing favourable weather, consistent quality and integrated supply chain as key drivers
Mexican avocado imports to the US are projected to reach a record-breaking 2.5bn pounds (1.13mn tonnes) during the 2025/26 season, marking the highest volume ever supplied to the country.
That is according to leading brand Avocados from Mexico, a wholly-owned subsidiary of the Mexican Hass Avocado Importers Association (MHAIA).
Avocados from Mexico said the forecast reflects the core advantages that have made Mexico a reliable avocado origin, including consistent, high-quality fruit, strong availability across preferred sizes, promotable volume at scale and integrated promotional support.
“The Mexican avocado industry continues to raise the bar – not just for itself but for the global sector,” said Alvaro Luque, Avocados From Mexico president and CEO.
”This record projection is a testament to the discipline, the operational strength of this deeply integrated, binational supply chain, and the long-term vision of the Mexican avocado industry.
“This record-breaking projection isn’t just about volume – it’s about confidence,” he continued. ”Confidence in quality, confidence in size availability, confidence in promotable supply, and confidence that our promotional programmes are built to support our partners year-round, especially during peak demand moments like the Big Game.”
The brand pointed out that, due to its ”unique microclimate, soil composition and decades of agricultural expertise”, Mexico ”remains the only place in the world that can steadily grow enough avocados to supply the US market at commercial scale to meet demand year-round”.
For 2025/26, favourable weather patterns, steady rainfall and the industry’s continued investment in best practices are expected to deliver strong results.
That supply strength is especially critical as retailers plan for the industry’s biggest consumption moments, Avocados from Mexico pointed out, including events such as the Super Bowl and Cinco de Mayo.
“As avocado consumption in the US has more than doubled over the past decade, our role has evolved beyond simply supplying fruit,” said Stephanie Bazan, senior vice-president of commercial strategy and execution.
“We are a strategic partner to retailers, combining dependable volume with programmes that help turn demand into results at shelf.”
The Mexican avocado industry is comprised of more than 200 importers, 91 packers and approximately 35,000 growers, most of whom run small, family-owned orchards passed down through generations.
The industry supports more than 42,000 US jobs and boosted US economic output by US$7.5bn in 2024.
