All Marketing articles – Page 463

  • A scheme to change lives
    Article

    A scheme to change lives

    2005-03-03T17:01:56Z

    In the first week of a month-long profile on the Schools Fruit and Vegetable Scheme Elspeth Waters looks at the governing bodies behind the scheme, its latest developments and the targets in place for the future.

  • Pink Lady appeals to lonely hearts
    Article

    Pink Lady appeals to lonely hearts

    2005-02-20T08:01:00Z

    Pink Lady reached nearly 9 million people on Monday with a strategic advertising campaign to coincide with Valentine’s Day.

  • Journal scoops Chilean award
    Article

    Journal scoops Chilean award

    2005-02-19T09:01:00Z

    The Fresh Produce Journal was given an award by the Chilean Exporters Association last week.

  • Article

    Get fruity on Friday

    2005-02-11T13:23:49Z

    Harriet Chan - World Cancer Research Fund (WCRF UK) Corporate Development Never has the health of the nation been such an

  • Article

    Pink Lady apples show heart

    2005-02-10T15:01:01Z

    Pink Lady apples are lending their support to the British Heart Foundation’s Real Valentine Appeal.

  • Article

    Joined-up approach

    2005-01-13T16:17:52Z

    To start the new year, the Journal’s monthly look at the 5 A DAY campaign features one of its five integral strands -

  • Article

    Primary kids get potato lecture

    2004-12-21T13:01:01Z

    Sutton-Bridge-based potato supplier Solanum has been promoting healthy eating to schoolchildren.

  • Pink Lady "pretox"
    Article

    Pink Lady "pretox"

    2004-12-15T13:01:00Z

    Pink Lady producers are urging consumers to take preventative action to avoid piling on the pounds over Christmas.

  • Article

    Making it even easier

    2004-12-09T15:02:48Z

    Melanie Johnson, Minister for Public HealthThe government’s white paper on public health aims to make it easier for

  • Fit Banana Tina O'Brien
    Article

    Banana Group teams with Daily Star

    2004-12-04T16:01:02Z

    The Banana Group joined forces last month with its national media partner The Daily Star to launch a consumer campaign.

  • The industry got behind this year's Fruity Friday - now for 2005
    Article

    Industry should lead on Fruity Friday

    2004-11-28T09:01:00Z

    World Cancer Research Fund (WCRF UK), is calling on fresh produce companies and retailers to lead the way and help support Fruity Friday next year.

  • Sprouts get baked
    Article

    Sprouts get baked

    2004-11-27T14:01:01Z

    The British Sprout Growers Association has unveiled a new recipe for Sprouty Cake to boost consumption of the trendy brassica.

  • Article

    Hasn't everyone heard of the Atkins Diet?

    2004-11-20T16:01:01Z

    Despite the popularity of the Atkins Diet and other low-carbohydrate weight-loss systems, respondents to a new survey were nearly twice as likely to agree that it is important to cut down on fat as on carbohydrates.

  • Article

    Innocent named best employer

    2004-11-15T14:01:02Z

    Innocent Drinks is looking to recruit 15 new people following its success at the National Business Awards.

  • Berryworld and Poupart skip ahead
    Article

    Berryworld and Poupart skip ahead

    2004-11-03T10:01:02Z

    School children are to be introduced to the dual delights of skipping and blueberries, thanks to Berryworld and Poupart.

  • The colourful Ariane
    Article

    Pomalia enters apple variety fray

    2004-10-30T13:01:02Z

    A group of French growers, plant breeders and distributors have formed a company to market a family of branded apple varieties which will need just half the spraying and treatments applied to other apple crops.

  • Fairtrade mango-growers
    Article

    Fairtrade looks to caterers

    2004-10-30T09:01:00Z

    The Fairtrade Foundation is embarking on a three-year push to encourage the out-of-home sector to offer more products with the Fairtrade marque.

  • Article

    Soft-fruit business makes clean sweep

    2004-10-28T16:01:01Z

    The Summerfruit Company has won the soft-fruit double at last week’s National Fruit Show.