Root vegetables
All the news and market analysis for worldwide root vegetable Industry, including root vegetable growers, root vegetable production, and the import and export of root vegetables.
Morrisons-Disney partnership encourages kids to snack healthily
Tie-up aims to increase children’s engagement with fruit and will run throughout 2026
Asda fires up Winter Fruit & Veg Pledge
Initiative aims to donate 420 tonnes of fresh fruit and veg for redistribution to charitable causes
Moroccan berry volumes curbed by cold
Adverse weather is creating challenges for Moroccan berry growers, limiting volumes and keeping prices up, as demand from the UK remains firm
Analysis: Brazil builds fresh export momentum
The country’s fruit exports have grown steadily over the past decade and surged in 2025, as Wayne Prowse reports
IGD launches new weight loss jab insight series
New series will use diary tracking of GLP-1 users plus expert insight to help food businesses navigate impact of weight loss medication as users overtake numbers of those on vegan diet
Katherine Ryan joins Pink Lady campaign to Find Your Fizz
Comedian has helped launch a Pink Lady social media challenge to bring a pop of pink, pause for a moment or create a fizz of kindness
Tru-Cape cultivates new connection with Harvard Business School
Students on immersive work placement scheme offer fresh ideas on how to sell apples in export markets
Kiwi Passion says kiwifruit demand strong across Europe
Consortium reports encouraging results halfway through the season, as it focuses on premium variety strategy and year-round supply model
Eosta launches Organic Fruit Heroes brand
Dutch organic fresh produce importer-marketer has unveiled its Organic Fruit Heroes brand, targeting the growing children’s snack market
Swede championed in new campaign involving schools, retailers and growers
School tastings, farm tours, limited edition varieties and traditional stories are all part of a major new campaign to reintroduce swede as a modern ingredient at the heart of Scottish food culture
A scary swap: Tesco to sell ‘monster’ swede for Halloween carving
Extra large ‘Monster Mash’ swede is being promoted ahead of Halloween in partnership with Scottish grower ESG Drysdale
British Carrot Day celebrates benefits of the orange veg
Event aims to showcase the crop to consumers
Green Best contiunues to grow in Poland
Polish vegetable exporter Green Best has reported record cauliflower exports exceeding 5mn units in 2024, with the company expanding its product range while navigating challenging market conditions including rising costs and currency pressures
Belgian delegation visits key London wholesale markets
The visit to New Covent Garden and New Spitalfields markets was designed to reinforce Belgium’s reputation among buyers for reliable, counter-seasonal availability
BCGA outlines details of 2025 carrot Demonstration Day
Event is followed by second annual British Carrot Day
Coming soon: FPJ Sustainability Special
FPJ’s Sustainability Special tackles the big questions and opportunities in climate change mitigation, supply resilience and the push for net zero
Co-op to halt sourcing relationships with countries violating international law
UK retailer Co-op Group has announced a new sourcing policy that will prohibit products from 17 countries identified as having community-wide human rights abuses, with implementation beginning June 2025
KWS strengthens vegetable R&D
Seed specialist KWS has significantly expanded its Dutch operations with a new 10,000m2 research facility in Andijk, strengthening its position in the competitive vegetable breeding sector
Carrot growers facing ‘massive drought’
Growers are spending ‘a fortune’ on irrigation and committing water resources to early new season carrot crop as Yorkshire becomes second region confirmed in drought status
Lidl invites festival-goers to help ‘Drop the Beet’
Promotional events at leading Dutch music gatherings aim to communicate enjoyment aspect of fresh fruit and veg
Coles awards A$3.5mn to Australian growers
Eleven small and medium-sized Australian businesses receive grants from latest round of Coles Nurture Fund
Co-op members vote in favour of ceasing trade with Israel
An advisory motion to remove Israeli produce from shelves has passed at the retailer’s AGM with three quarters of members in favour
A taste of winter: Perth Markets welcomes seasonal produce from local growers
As the seasons turn to winter, Western Australia’s fresh produce wholesale market is preparing for an influx of new seasonal produce
Food security starts at home
The UK’s dependence on the Mediterranean leaves it vulnerable to the impact of increasingly frequent weather extremes to hit the region, including the devastating floods in southern Spain
Fresh Direct launches new products
Fresh produce supplier offers 25 new products as part of its ’Taste Like Summer’ launch
Retailers drop price of popular Easter veg to 8p
Discounting round has echoes of supermarkets’ strategies over Christmas
New Belgian campaign targets growth in Norway and UK
Vlam has unveiled a three-year project designed to raise awareness of Belgium’s premium quality fruit and vegetables
Aldi marks Food Action Waste Week with two-pronged campaign
Aldi gives shoppers chance to win a year’s supply of Too Good to Go Surprise Bags and teams up with Lagomchef in its bid to cut food waste
Europe’s veg exporters “closely monitoring” US tariff situation
The potential impact of Donald Trump’s tariff wars remains highly uncertain, but for European vegetable exporters targeting the US market, much may depend on the availability of alternative sources
Dutch retailers see bigger demand for meal kits
Shoppers in the Netherlands have reportedly spent less on pre-cut vegetables in favour of cheaper ingredient-based multipacks