Apples
News and market analysis for the worldwide apple Industry, including apple growers, apple suppliers, import and export, wholesale and retail.
Kanzi amplifies brand campaign with playlist promotion
Marketer aims to raise its sales volume with a focus on the energy consumers derive from listening to music
New Zealand fruit regions brace for weekend storms
Growers in country’s North Island face more heavy rainfall, raising concerns three years after Cyclone Gabrielle devastated 4,000ha of orchards
Orchard tech firm Hectre secures funding for AI-based expansion
Company founder predicts US$1bn valuation within next five years as develops quality assessment tools and possible trading platform
Taiwan to eliminate tariffs on key US fruit exports under new trade deal
US apples, cherries, peaches and pears among wide range of fruits to enjoy duty-free access under reciprocal trade agreement
Rockit launches premium Rockitship gifting range
Rocket-shaped collectable pack doubles as a toy delivering added value through sharing and play
T&G reports strong demand for Envy ahead of Lunar New Year
Forecast sales volumes expected to increase 27 per cent in China, 19 per cent in Vietnam and 16 per cent in Thailand
Sassy prepares for “bold” season as harvest gets underway
Key growing regions across Australia, New Zealand and South Africa have reported excellent colour, high Brix and a strong crop set
Dutch apples make historic debut in Chinese market
Event in Beijing marks first arrival since access was granted in November, with branded, red-skinned variety Tessa leasding the way
Te Mata takes the lead with a1 apple
Early-season variety opens the 2026 New Zealand export season
New Zealand apple and pear harvest gets underway
Early forecasts point to another standout season with “exceptional” quality and high packout rates
Vip faces German market pressure amid oversupply challenges
Apple marketer says large local crop and lower consumer spending have put pressure on sales, although the situation across Europe is different
Nihon Agriculture raises ¥1.3bn in equity financing
Latest funding round brings total amount raised to approximately ¥5.7bn
Stormy weather hits deciduous and table grape growers in Western Cape
Recent hailstorms have caused damage to apple and pear crops in the Langkloof and Koue Bokkeveld regions
Vog adopts football metaphors for new consumer strategy
Italian apple supplier develops sporting analogies to simplify category management and meet diverse consumer needs across European markets
Korea’s smart orchard project returns to Yanggu County
Project aims to integrate smart farming technologies into the fruit industry
Allergy-free apple and high-tech drone pick up prestigious innovation awards
Prompur variety and L50 drone win top prizes in Berlin, as voted by visitors to Fruit Logistica 2026 in Berlin
Benchmarking project to support Australian apple and pear grower productivity
Initiative equips growers with orchard performance data to identify cost-saving opportunities, make better-informed decisions, and remain competitive in an evolving market
Cosmic Crisp dials up European growth strategy
DOSK, AFG and World Wide Fruit join forces with Vog and Vip to bolster European production of the apple variety
Interpoma announces details of 2026 Congress
The Bolzano event will provide two days of scientific insight into application technology and global market
Neil Barker awarded Order of Australia
Founder of BGP International recognised in Australia Day honours for his service to the nation’s fresh produce export industry
CMI Orchards receives global recognition for sustainable innovations
Leading US grower-packer-shipper receives two 2026 Seal Sustainability Awards for its regenerative, climate‑positive tree fruit production
T&G again wins judicial victory protecting Envy IP rights in China
Enforcement of earlier judgement results in court-supervised destruction of illegally planted trees in the Gansu province
Hortgro mulls legal action over operational failures in Port of Cape Town
Leading industry body now threatens to head to the courts as export costs mount
Dubai bolsters standing as regional hub
With the creation of the Foodstuffs, Fruit and Vegetable Market, set to be twice the size of the current market, Dubai is reinforcing its position as a world-class hub for fresh produce, according to Redha Mansouri, CEO of Fresh Fruits Company, and Hesam Rahi, CEO of Farzana Trading
Free webinar will look at carbon analysis of Gala apples
BAPL chair Ali Capper will speak at a free Soil Association webinar looking at the lifecycle emissions of commercial apple production
Spanish imports grew 7 per cent in January-November 2025
Latest customs statistics reveal Spanish fresh produce imports reached 4.2mn tonnes valued at €4.99bn in the first eleven months of 2025
Morrisons-Disney partnership encourages kids to snack healthily
Tie-up aims to increase children’s engagement with fruit and will run throughout 2026
Katherine Ryan joins Pink Lady campaign to Find Your Fizz
Comedian has helped launch a Pink Lady social media challenge to bring a pop of pink, pause for a moment or create a fizz of kindness
Tru-Cape cultivates new connection with Harvard Business School
Students on immersive work placement scheme offer fresh ideas on how to sell apples in export markets
Eosta launches Organic Fruit Heroes brand
Dutch organic fresh produce importer-marketer has unveiled its Organic Fruit Heroes brand, targeting the growing children’s snack market
Transnet deploys senior team to address Cape Town port issues
Transnet Port Terminals has deployed senior management and additional equipment operators to Cape Town to strengthen terminal performance
Polish apple exporter reports solid season despite market pressures
Jan Nowakowski of Polish apple exporter Genesis Fresh says this season has demonstrated the importance of flexibility and diversification
Focus on fibre brings fruit and veg into spotlight
Only a quarter of Brits can identify food high in fibre despite eating about half the recommended amount, according to a new report from M&S, as weight loss medication brings opportunities for fresh produce industry
Orbem secures €55.5mn to bring AI-powered scanning to fresh produce
Company has pioneered sub-second MRI scanning in the poultry industry, and now plans to help fruit and vegetable suppliers detect internal defects
Analysis: Korea’s fruit imports adjust after return of tariffs
Customs data for 2025 reveals sharp declines for bananas, pineapples and mangoes, but mandarin imports surge
How can apples and pears compete with avocados and mangoes in the social media age?
Nine leading players in the fresh apple and pear market explain what opportunities they see to add value to the category