All Media articles – Page 3
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VideoVideo: Alegra’s summer snack campaign shines light on new strategy
Italy’s largest fresh produce company is focusing its summer marketing efforts on distinctive licensed varieties to differentiate itself in key categories
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VideoRelive Festival of Fresh 2025
The highlights video has landed from Festival of Fresh 2025, which featured big-name speakers, fascinating tours, and this year’s industry awards
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VideoVideo: Ica attempts to make fruit and veg cool again
Swedish grocery giant Ica has unveiled a major new initiative aimed at reversing the declining trend of fruit and vegetable consumption among children, with nine out of ten Swedish kids currently falling short of WHO recommendations
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VideoVideo: Tour the new Essex glasshouse
Max MacGillivray visits the site of a major new Essex glasshouse to find out more about the development
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VideoVideo: Driscoll’s eyes UK growth through new R&D centre
Global R&D head Scott Komar and European MD Wyard Stomp talk to Fruitnet at the opening of Europe’s largest dedicated berry development facility
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PodcastsFruitnet Presents: How to square the sustainability circle?
Key players from production, packaging and labelling discuss opportunities and challenges presented by today’s need for environmental sustainability
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VideoVideo: Vog homes in on the range to grow demand
Head of marketing Hannes Tauber explains why success in the apple market means offering consumers a broad range of different products
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AdvertorialThe pallet revolution: replacing wood for good
As American entrenprenur and author Seth Godin says, “Change almost never fails because it’s too early. It almost always fails because it’s too late”
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PodcastsFruitbox 113 · Franka Rodriguez, Aldi South Group
Franka talks to Chris White about the extension of Aldi South Group’s ethical sourcing model into avocados, with more categories on the horizon
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VideoVideo: Kikokà brings new value to kiwifruit category
Chris White heads to Italy and discovers how the consortium plans to achieve commercial success with premium varieties under its new brand
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VideoVideo: Aldi adds avocados to ethical model
Watch our exclusive interview with Franka Rodriguez, Aldi South’s director of global sourcing, as the retailer expands its responsible sourcing programme
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VideoVideo: Sawari puts down local roots with Dutch ginger supply
Sawari Fresh has made its name as a garlic and ginger importer. Now it wants to develop local ginger production in Europe
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NewsJames Porter: Why I’ve joined the London farmers’ protest
Audio: Angus Soft Fruits grower outlines his concerns over the government’s new inheritance tax rules
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VideoVideo: A closer look at Sekoya’s new blueberry dispenser
The company’s retail expert Hans Liekens explains how the company’s new device can boost sales of the fruit
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VideoVideo: Film captures impact and value of avocado marketing
Hass Avocado Board says its strategic promotions have helped grow US avocado demand by 260 per cent since 2002
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VideoTake a look inside the world’s first large-scale vertical berry farm
Video and photos released by Plenty offer first view of how around 1,800 tonnes of Driscoll’s berries per year will be grown
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VideoThe Power of Branding, Episode 4
The fourth episode of FPJ’s video series in collaboration with Coregeo explores the lessons we can learn from successful fresh produce brands such as McCain and Zespri
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NewsIfco launches Rewe documentary
Short film highlights how RPC specialist Ifco is helping to transform the fresh grocery supply chain for the retailer
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VideoFruitnet helps Flanders explore Norwegian market
Suppliers from the Belgian region have identified Norway as a major opportunity to sell more fresh produce including berries and pears
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VideoThe Power of Branding, Episode 3
Episode Three is all about how fresh produce brands can use social media to make meaningful connections with consumers and drive sales