All articles by Tom Joyce – Page 92
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ArticleNergi ends successful campaign
The kiwiberry brand benefitted from astute communication and positioning to boost sales during 2014
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ArticleEnvy calls for belief
The Washington harvest for Envy apples is being accompanied by a new promotional campaign to 'Bite and Believe'
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ArticleUkrainian apples benefit from ban
Russia's ban on EU and Moldovan apples has increased its dependence on Ukraine, despite frosty relations between the countries
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ArticleIran eyes Russian opportunities
The Russian ban on agricultural products from the EU has encouraged Iran to investigate the openings for its own exporters
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ArticleUgly fruit scheme grows in France
French retailers are following Intermarché's lead and selling so-called ugly produce at a major discount
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ArticleGhana re-admits exports to EU
The West African country has lifted its ban on vegetable exports to the EU, promising increased monitoring
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ArticleCanada set to permit Belgian pears
Belgian Conference pears are expected to gain access to the Canadian market following seven years of negotiations
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ArticleUniveg appoints Rosseneu
Univeg has hired Frederic Rosseneu, formerly of Freshfel Europe, as its new business development manager
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ArticleBonduelle reports growth
Despite difficult trading environment in Europe, Bonduelle sees return to growth, and continues rise outside the continent
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ArticleCypriots furious at mislabelling
The alleged mislabelling of Greek fruit as Cypriot has angered farmers in Cyprus already hurting from the Russian embargo
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ArticleTesco issues new profit warning
Shares tumble at the UK retailer following the company's third profit warning of the year
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ArticleEat apples, say French growers
French apple growers have followed the lead of their Polish counterparts, encouraging consumers to up consumption to counter the Russian ban
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ArticleOscar to shine in Hong Kong
Prim'land's Oscar kiwifruit already enjoys a strong reputation in Asia, but next week's Asia Fruit Logistica offers an opportunity to go further
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ArticleJordan adopts new practices and crops
Following a successful pilot, Jordan's forward-looking agricultural project in Wadi Araba looks set for a nationwide rollout
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ArticleSynergies abound for ChiquitaFyffes
The combined company is anticipated to make US$60m of savings by the end of 2016 through synergies
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ArticleFruitness campaign gets online revamp
With an updated website, improved games and a refreshed Facebook page, 'Fruitness, Enjoy It!' is prepared for a new wave of promotions
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ArticleNantes market set to move south
Nantes wholesale market will follow the lead of co-operative Océane in moving to the south of the city
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ArticleRussia relaxes banned produce list
Russian authorities have eased the ban on produce from the EU, US, Canada, Norway and Australia, with seeds for potatoes and onions now admitted
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ArticleWorld Food Moscow benefits from ban
Russia's ban on produce from EU, US, Canada, Norway and Australia leads to last-minute flurry of interest from unaffected countries
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ArticleBassot leaves Sopexa
The French marketing board has announced the departure of Cécile Bassot, who has been MD for the past five years