United Fresh's Fresh Facts of Retail report, covering the opening quarter of 2016 in the US, found that organic produce sales surpassed the US$1bn mark, while consumers continued to drive demand for convenience and value-added items.
The report, produced in partnership with the Nielsen Perishables Group and sponsored by Del Monte Fresh Produce, measures retail price and sales trends for the top ten fruit and vegetable commodities as well as other value-added produce categories.
This quarter’s report also features category deep dives on lettuce, melons and grapes, while exploring consumer perceptions of local produce, including generational demand.'
Fresh Facts on Retail provides our member companies with data they can use to understand consumer trends and develop their retail produce strategy,” said Jeff Oberman, Vice President, Trade Relations at United Fresh. “Category spotlights, deep dives into generational data and insights on produce’s impact across channels will help our members drive their businesses forward.”
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