Don Limón ‘thinks global, acts local’

The international marketing magazine for fresh produce buyers in Europe
Maura Maxwell

BY MAURA MAXWELL

@maurafruitnet

Don Limón ‘thinks global, acts local’

Andreas Schindler explains why sustainability is the cornerstone of the company’s philosophy

Don Limón ‘thinks global, acts local’

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Don Limón is partnering with local producers in some of the poorest countries of the world to develop sustainable projects and help feed the world’s rapidly growing population.

Together with the German Federal Ministry of Economic Cooperation and Development and other NGOs, the company has already started a number of projects in India and Mexico and is planning further partnerships in Africa and Latin America in the near future.

According to CEO Andreas Schindler, the approach is part of the company’s wider philosophy of creating a better and brighter future that he sums up with the motto: think global, act local.

With the global population set to reach 9bn by 2050, Schindler argues that smart and sustainable agriculture will be the only way to feed the world in future.

“We don’t force methods onto the farmers. It’s about partnering up with local producers to find individual solutions to local challenges,” says Schindler.

“Smallholders are empowered through investments and new technical equipment, educated through training centres that will expand their knowledge about pesticides, water and energy usage, processing and packaging. “

At the same time, the company strives to maintain the highest quality standards demanded by the market.

 “Our products are for national and international consumption and meet European as well as North American standards,” Schindler explains.

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