Spain highlights flavour and health with new mango campaign
€9.2mn marketing push emphasises freshness of mangoes imported from Spain’s Tropical Coast, targeting consumption growth in strategic European markets
Spain highlights flavour and health with new mango campaign
- Previous
- Next
Top Stories
Eurofruit is the international marketing magazine for fresh produce buyers in Europe. Breaking the most important stories with in-depth interviews and features.
Spain highlights flavour and health with new mango campaign
€9.2mn marketing push emphasises freshness of mangoes imported from Spain’s Tropical Coast, targeting consumption growth in strategic European markets
Meet Tiqi, the bold new table grape brand
New branded grapes look set to offer category greater flavour, convenience, and consumer appeal
Macfrut 2027: the future of fresh produce is here
Next year’s exhibition puts spotlight on Chile, Piedmont, and kiwifruit, with new layout, new partnerships and exclusive preview event
Delassus embraces sustainable vision
Morocco’s Delassus Group became a certified B Corporation in June 2026 to start a “new phase” for the tomato and citrus producer, but according to deputy general director Fatiha Charrat, this is just the beginning.
France’s Primland assesses hail impact on kiwifruit crop
Having withstood the summer’s multiple heatwaves, French kiwifruit growers were hit by last month’s hailstorms, with Primland expecting a 10 per cent drop in production
- Previous
- Next
Asiafruit – For fresh fruit and vegetable marketing and distribution in Asia
Shipping breakthrough unlocks Malaysian durian export potential
Daikin Reefer, Hernan Cooperation and Yidu Group have demonstrated that premium tree-drop Malaysian durian can be shipped to China by sea in 12 days
CA seafreight trial shows promise for Malaysian durians
Successful 12-day journey to China could pave the way for a new channel for tree-ripened durian
Rockit appoints Sarah Le Verne as chief people officer
Le Verne brings extensive leadership experience across commercial and not-for-profit organisations in New Zealand and internationally
More Asiafruit News
- Previous
- Next
Fresh Produce Journal – Britain’s favourite fresh produce magazine since 1895
Spain highlights flavour and health with new mango campaign
€9.2mn marketing push emphasises freshness of mangoes imported from Spain’s Tropical Coast, targeting consumption growth in strategic European markets
Meet Tiqi, the bold new table grape brand
New branded grapes look set to offer category greater flavour, convenience, and consumer appeal
Delassus embraces sustainable vision
Morocco’s Delassus Group became a certified B Corporation in June 2026 to start a “new phase” for the tomato and citrus producer, but according to deputy general director Fatiha Charrat, this is just the beginning.
- Previous
- Next
Produce Plus – For fresh produce marketing in Australia and New Zealand
NZ grower backs end of ‘archaic’ kiwifruit export monopoly
John Bostock targets new production of yellow-fleshed variety in Australia, Chile, and South Africa after securing Southern Hemisphere licence
Freshcare launches new FSQ5 Standard
New edition introduces several additions designed to improve usability and strengthen existing systems
- Previous
- Next
