All Marketing articles – Page 453
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Article
Focus on healthiness
Anne Wareing, marketing manager, Simply Fresh Foods. At Simply Fresh Foods, we recognise the importance of offering our
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ArticlePicota enjoys peach of a season
María José Sevilla, director of Foods & Wines from Spain has hailed the 2005 Picota cherry campaign as the best yet.
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Apples mark Trafalgar
An apple grower is hoping to tap into the 200th celebrations of the Battle of Trafalgar.
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British on front foot
Alexia Robinson, founder/organiser British Food FortnightThere has never been a better time to be in the business of
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ArticleCape celebrates a Cool & Crisp success
Capespan is celebrating a successful season following its Cape apples Cool & Crisp campaign this summer.
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Article
Survey reveal's Chiquta's brand strength
Banana giant Chiquita is celebrating after being ranked fifth in a US survey on brand equity.
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ArticleSainsbury's camps it up
Apple eaters are being given the chance to get outdoors this summer with a new promotion in Sainsbury’s.
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5 A DAY anoraks
Tony Bilsborough and Noel Goulding - 5IVEADAYWAY event co-ordinators.If you want to define the term ‘5 A DAY
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Asda aims for Fantastic promotion
Asda is looking for some superhero help this week with the launch of a new promotion to entice children to tuck into fruit.
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ArticleFrench focus on fun fruits
Liquid fruit is the message behind this year’s Sunshine Fruits from France campaign.
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Article
Choose health
Angela Towers, 5 A DAY Supra Regional Co-ordinatorFollowing the recent election, the government has set out clear plans for
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ArticleSomerfield goes bananas for Tots TV
Somerfield has teamed up with children's television favourites Tots TV to encourage healthy eating - and especially banana consumption - in young children.
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US cherries aim for health
US cherry growers are hoping to tap into the health needs of consumers with it latest PR campaign.
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Pink Lady's polar success
Pink Lady producers are celebrating after their all female Polecat team became the first to reach the North Magnetic Pole.
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Organic apple snack-packs launched
A fruit snacking company is set to launch a new air-dried organic apple product to tape into the trend for healthy products.
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Article
Chocs away for Le Crunch
A Swindon schoolgirl has won Le Crunch Apples competition to design an apple character and show fruit can be fun.
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ArticleJaffa in £1 million relaunch
Jaffa bosses are set to spend more than £1 million to relaunch the iconic brand into the UK market.
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Article
Make the connection
Steve Harrison, MD, Redbridge Fresh ServicesMost of us do not eat enough fruit and vegetables, although we know that it is
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ArticlePink Lady rower wins bravery gong
Atlantic kayaker, Pink Lady® rower and former SAS diver Pete Bray has received official recognition for his bravery in saving a fellow rower's life.
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ArticlePink Lady in new endurance challenge
Pink Lady trademark manger Coregeo is investing in a high-profile extreme sports sponsorship to raise awareness of the premium apple.