The international marketing magazine for fresh produce buyers in Europe
Carl Collen

BY CARL COLLEN

Top Seeds unveils new brands

Seed company uses its Fruit Logistica debut to launch its Amai pepper and Ikigai tomato line

Top Seeds unveils new brands

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Top Seeds International is taking part at Fruit Logistica in Berlin for the first time, where it is showcasing its key varieties including tomato, pepper, cucumber, aubergine, melon and watermelon.

One of the new product lines unveiled by the seed company at the show is Amai, a new brand that includes the orange pepper variety, a long, orange-coloured fruit with "exceptional taste and pulp ideal for both fresh consumption and industrial processing".

According to Top Seeds, the pepper has a distinctive appearance as well as a thin skin, a small number of seeds and a long shelf life.

Along with this new variety, the company has also presented its Ikigai line, consisting of the Yuka cherry plum tomato and the Mini On yellow mini-cherry tomato.

The Yuka is described as having "elegant, uniform clusters of orange-coloured fruits with an average weight of 30-35 grams and excellent tolerance to cracking".

The Mini On is said to be a tomato for single-fruit harvesting with abundant flowers and a yellow-coloured fruit of average weight 15 grams.

“Horticulture is a constantly evolving sector,” explained Gianni Bernardotto, CEO of Top Seeds International, “so to keep step with the needs of the market we aim to offer vegetable varieties with desirable characteristics and genetic resistance to a wide range of diseases. With the introduction of these two new brands, we are already able to meet these expectations.”

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