The report showcases IFPA progress across several areas including trade, food safety, sustainability, and labour policy
The International Fresh Produce Association (IFPA) has released its 2025 Annual Impact Report, highlighting the association’s work with, and on behalf of, the global fresh produce and floral industry.
According to the association, the report outlines “major advancements” in trade, food safety, sustainability, nutrition and health, labour policy, business connections, technology, and the supply chain.
CEO Cathy Burns praised the commitment of IFPA members, noting that their collaboration helped strengthen the industry’s resilience and influence during a year marked by ”significant economic, regulatory, and supply chain pressures”.
“In 2025, IFPA continued to show up where it mattered most,” Burns said. “We protected industry interests in trade and labour, delivered science-based food safety improvements, advanced global sustainability frameworks, and further strengthened our position as the trusted voice for fresh produce and floral around the world.”
A number of highlights were listed in the 2025 Impact Report, including the area of nutrition and health, where IFPA secured full funding for WIC, launched Fresh Produce for a Healthier America to emphasise produce’s essential role to the MAHA Commission, and provided EU leaders with evidence-based recommendations on the role of produce in preventing chronic disease.
In food safety, the association prompted FDA to change its Cyclospora detection method through a scientific review, while also contributing to FDA’s food safety roadmap and supporting FDA’s ‘10 to 1’ deregulation strategies to reduce FSMA-related burdens.
IFPA delivered “major labour wins”, the report highlighted, including a lawsuit that suspended burdensome H-2A regulations, advocated for a dedicated DoL farm labour role, and secured DHS/ICE clarity to prevent disruptive on-farm enforcement activities.
There were multiple launches, including the Global Intelligence Engine and the Fresh Supply Chain of the Future programme, while it also strengthened its role on the global stage through UN Environment Programme accreditation and developed a Sustainable Packaging Innovation Program.
On the subject of trade, the association secured tariff exemptions on major produce categories, led advocacy around USMCA protections, expanded support in key global markets, and convened high-level discussions with the US Trade Representative and National Economic Council.
“Our ability to lead globally comes directly from the strength of our diverse membership,” Burns noted.
“Thanks to the engagement of our members, IFPA didn’t just show up, we helped shape the decisions and dialogues that are defining our industry.
”Together, we are ensuring fruits, vegetables, and floral products remain central to creating a vibrant future for all,” she added.
