Markets news from Eurofruit – Page 2
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NewsDel Monte celebrates pineapple’s rise ‘from commodity to cultural icon’
Fresh Del Monte Produce is celebrating International Pineapple Day on 27 June by highlighting the fruit’s transformation from a simple canned commodity to a beloved pop-culture staple, with consumption in the US soaring from less than one pound per person annually in the 1970s to over 8.3 pounds today
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NewsSpanish Picota producers launch 2025 UK marketing campaign
Spanish Picota cherries will hit UK stores from 30 June, supported by an extensive marketing campaign featuring chef collaborations, social media activity and in-store promotions during their short two-month availability window
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NewsCo-op to halt sourcing relationships with countries violating international law
UK retailer Co-op Group has announced a new sourcing policy that will prohibit products from 17 countries identified as having community-wide human rights abuses, with implementation beginning June 2025
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NewsMiddle East conflict could harm fresh produce business
Industry analyst warns that growing hostilities in the Middle East could lead to higher costs and changing consumer purchasing patterns for fruit and vegetables
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NewsZespri signs Olympic champion Dame Lisa Carrington as brand ambassador
New Zealand kiwifruit marketer Zespri has announced a four-year global partnership with Dame Lisa Carrington, the country’s most decorated Olympian, as its first-ever global brand ambassador
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NewsMelon and watermelon event set for Murcia
Hazera and HM Clause are joining forces at the Melon & Watermelon Fresh Chain Showcase
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NewsPromising outlook for Polish blueberries
Dominika Kozarzewska of Polskie Jagody says the industry continues to develop its offering, focusing on improved quality, efficiency and sustainability
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FeaturesDel Monte’s pineapple pathway
Ahead of Fruitnet Tropicals Congress in Antwerp, Thierry Montange highlights the pineapple innovations that are driving growth in the segment – particularly when it comes to the luxury side of the category
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NewsOddbox sells ten million boxes of rescued fruit and veg
Founded in 2016, the group sources surplus and wonky fresh produce direct from farms and delivers it straight to people’s doors
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NewsSpanish citrus sector launches video game in OJ marketing push
Zumotron aims to promote healthy eating habits and debunk misinformation about the benefits of fresh juice
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NewsHein Deprez: “We need to change how we consume and produce food”
Greenyard’s 2024/25 annual report includes Deprez’s vision for the future of food
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NewsChiquita launches ‘Likely the Best Snack Ever’ campaign
Campaign aims to position Chiquita bananas as the go-to snacking choice
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NewsUS-South Africa chicken deal agreed – could fruit be next?
It has been another critical week for South African trade negotiations with US, with Donald Trump and Cyril Ramaphosa meeting at the G-7 summit in Canada
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NewsLidl invites festival-goers to help ‘Drop the Beet’
Promotional events at leading Dutch music gatherings aim to communicate enjoyment aspect of fresh fruit and veg
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NewsTariffs in the spotlight as Port of LA volumes slow
Uncertainty over trade tariffs is causing “hardship for consumers, businesses and labour”
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NewsAvocados From Colombia completes successful campaign with Weis Markets
Multi-week promotion included display contest, point-of-sale tools and in-store engagement across 200 stores
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NewsCathy Burns rallies industry to ‘fight for fresh’
IFPA chief executive says the need for the industry to innovate and expand its influence has been brought into sharp focus recently
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NewsSustainability schemes and green packaging top agenda at Sustainable Foods Summit
Sustainable Foods Summit is back in Amsterdam on 26-27 June, with a focus on sustainability schemes and eco-labels, as well as environmentally friendly packaging solutions
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NewsIFPA warning over Environmental Working Group report
Association urges ”shift from fear to facts” on produce in response to EWG’s Shopper’s Guide to Pesticides in Produce
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NewsEWG releases new Shopper’s Guide to Pesticides in Produce
Guide shows that almost 60 per cent of the ‘Clean Fifteen’ products are free from harmful pesticide