All Marketing articles – Page 263
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ArticleOppy wants you to 'eat brighter!'
Fruit items will be united with a Sesame Street theme in a bid to appeal to young fresh produce consumers
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ArticleStrong and early blackcurrant season on course in UK
Weather conditions have been generous to Britain's blackcurrant growers, with Ribena in line to get a sweet, bumper crop
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ArticleFruitness campaign targets doctors
Fruit consumption promotion to begin information campaign targeting 17,000 doctors and health professionals
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ArticleDel Monte unveils salad range
Company expands its Dallas facility to produce its new complete meal fresh-cut product range
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ArticleFlorette's £5m TV push is back
Latest running of the salad brand's advertising campaign will feature alongside shows such as Come Dine With Me
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ArticlePAIA publishes category management plan
Plan outlines new strategies to grow sales of Peruvian asparagus in the US
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ArticleUnited to honour industry champion
Nominations are now being accepted for the 13th annual produce industry Advocate of the Year
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ArticleChiquita launches loyalty app
Chiquita FanFun smartphone application offers interactive content, sharing features and earned rewards
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ArticlePeru prepares avo marketing drive
This year's campaign will feature a new brand image, under the slogan 'Monumental Flavour', with Germany a major target
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ArticleTasmanian apples are China-bound
The first shipment of Australian 'Tiger Fuji' apples is on way and due to dock in Shanghai on Wednesday
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ArticleVHB launches summer campaign
A consumer-facing campaign for fresh herb firm VHB will run in BBC Good Food and be promoted through an on-pack competition
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ArticleZespri launches its first app in Europe
Users encouraged to take up challenge of eating one kiwifruit every day for 14 days in order to feel healthier and win prizes
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ArticleRoux Jr signs up for Pink Lady contest
TV chef Michel Roux Jr agrees to be a judge for the 2015 Pink Lady photographer of the year competition
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ArticleWAC to boost promotional spend
Asia to be a target for additional funding, as industry continues campaign to re-enter China
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ArticleCSO investigated over €3m funding
Financial police have raided the offices of Italy's leading fresh produce marketing and research agency
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ArticleKoppert appoints two UK managers
Chefs Franck Pontais and Paul Da-Costa Greaves join micro produce and specialist leaf producer to promote brand in UK and Irish markets
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ArticleRetail listings for micro-plants
Little Kitchen Harvest launches new chilli micro-plant to meet current consumer trend of ‘micro-leaf cuisine’
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ArticleCompass Scotland and government in health venture
Catering firm working with Scottish government to take its Supporting Healthy Choices framework forward
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ArticleExpo Milan to showcase fruit
The pavilion for a number of African and Central Asian countries at Expo 2015 is under development, with fruit, vegetables and spices the central theme
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ArticlePotato Council pledges to tackle sales drop
New study shows 'unconscious' decision not to buy potatoes could be reversed through better shopper signposting