All Marketing articles – Page 266
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ArticleEcuadorean bananas in China first
Minions film promotion in Shenzhen positions fruit in a new region of the country
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ArticleJapan exporters eyeing Thailand
Japan has set a target on ¥1 trillion in food and agri-exports by 2020, driven by the growing demand for Japanese food in Thailand
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ArticleProvide specific origin of produce, Truss urges
Retailers and suppliers encouraged to provide region-specific origin info on produce to inspire pride in British consumers
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Article
Children are ‘most likely’ to eat apples
Apples, apple juice, and bananas are among most-consumed fruit by young people and children, a new study has found
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ArticlePrepared salad sales in ‘long-term’ growth
Year-on-year unit sales and category value are both rising as consumers return more frequently to prepared salad fixtures
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ArticleLimoneira set to launch Lemons for Life
Healthy Grocery Girl founder, Megan Roosevelt, joins campaign aimed at integrating lemons into consumer’s lives
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ArticleJazz promotion hits road in Thailand
Thai fruit importer Vachamon has taken a Jazz roadshow promotion to three regional provinces as it bids to build nationwide sales of the apple
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ArticleGrowing smoothie brand targets commuters
Savse’s new marketing campaign comes months after it was recognised by the UK Government as one of 50 Food Stars
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ArticleNew cauliflower is ‘less intimidating’ to younger consumers
Produce World has launched a new Chinese sweet sprouting cauliflower into select Waitrose stores
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ArticleYoungstown adds to arils line
Youngstown Distributors is adding Pomegranate Aril Cups and Organic Aril Packs to its range
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ArticleRijk Zwaan lands Grüner Merkur
Seed specialist honoured at Deutschen Obst & Gemüse Congress for boosting the fresh produce category
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Article'Engage with vloggers', marketers told
The path to teenagers' stomachs is increasingly coming via new YouTube stars, experts tell DOGK
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ArticleBerry grower turns to kiwiberries for Waitrose
George Leeds has been growing strawberries for Waitrose for ten years, but is now turning his hand to the exotic product as well
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ArticleSpanish Persimon gears up for new campaign
Promotions will once again focus on education and tastings
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ArticleYes Peas! partners with Waitrose in new campaign
Retailer-backed campaign will search for Young Pea Chef of the Year who will win £500 of Waitrose cookery equipment
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ArticleAlbert Bartlett signs deal with Hollywood blockbuster
Rooster potatoes will be promoted through on-pack competition and promotion of new Matt Damon film, The Martian
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ArticleNTUC Fairprice teams with Honestbee
Singapore retailer NTUC Fairprice has partnered with grocery app Honestbee to allow customers to order and receive groceries within the hour
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ArticleSouth African apricots bounce back
There are significant changes offering real hope of a resurgence in South African apricot production, writes Fred Meintjes
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ArticleUK stonefruit sales shine
Lacklustre weather failed to take the shine off summer stonefruit sales this season, thanks to competitive prices and solid European supply