All Marketing articles – Page 280
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ArticleOlympic gymnast helps promote potatoes
Beth Tweddle visited school to talk about health benefits of potatoes as part of AHDB Potatoes' One Voice campaign
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ArticleNew name for Wonderful firm
The US firm behind the iconic Wonderful produce brand has changed its name to The Wonderful Company
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ArticleGlobal promotional networked formed
IFAVA and AIAM5 join forces to to form the new Global Network for the Promotion of Fruit and Vegetable Consumption
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ArticleMoraitis rebrands as Oakville Produce
Australian vertically integrated fresh produce company Moraitis has unveiled its new name and logo
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ArticleAsiafruit launches Chinese-language news service
Asia’s leading fresh produce publication has launched its new Chinese-language service, Asiafruit News
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ArticleEat Brighter! makes positive impact
PHA and PMA agree to extend programme through to 2018 after success in the US and Canada
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ArticleZita Elze opens British Flower Week
Kew flower designer has created three designs with British Larkspur to kick off week of promotion for UK flower industry
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ArticleHere comes the SunGold
Hopes are high for SunGold kiwifruit in Europe, as Zespri continues its promotional campaigns in France
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ArticleComber Earlies arrive 'two weeks later than usual'
Harvest of the famous Northern Irish potato has apparently been delayed due to a late frost in May
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ArticleVitacress snaps up chance to back herb competition
The Royal Horticultural Society’s (RHS) search for the best young herb photographers is to be sponsored by the fresh produce giant
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ArticleJintao finds favour with Chilean growers
Planted area expected to double by 2018 according to Kiwigold Consortium
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ArticleNW pear crop up 2 per cent
US Northwest pear growers are eyeing a 451,000-tonne crop, with promotional activities planned across 36 countries
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ArticleRacy contest promotes artichokes
Prince de Bretagne is building on last year’s saucy artichoke theme with the launch of a tongue-in-cheek photo competition
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ArticleGiumarra utilises Sesame Street brand
US supplier Giumarra recently partnered with Grocery Outlet to promote Sesame Street in Portland, Oregon
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ArticleZespri creates magical world
In order to promote the arrival of its SunGold kiwifruit variety in Europe, Zespri is launching a new “augmented reality” app
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ArticleZespri kiwifruit scoops McDonald's Happy Meal berth
Customers of the fast-food chain in Mexico will find a Zespri SunGold Kiwifruit from New Zealand in their Happy Meal box from this weekend
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ArticleStrong performance for Italian Jingold
With Southern Hemisphere supply ensuring a 12-month campaign, the Italian kiwifruit brand is said to be doing very well
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ArticleFresh produce ‘should receive more EU subsidies’
‘Discrimination’ against European fruit and vegetable sector that receives fraction of CAP budget needs to be reset, EGEA delegates told
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ArticleCollaboration across sectors 'would boost' fresh produce intake
Agriculture should work with health and education sectors to increase consumption of fruit and vegetables, conference hears
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ArticlePotato vodka lands prestigious drink prize
Arbikie Vodka, distilled by the Stirling family on its Highland estate, was crowned best vodka at the Spirits Cocktails show in Paris