All Marketing articles – Page 408
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ArticleCosta Rica trade mission a success
The week-long trip across Europe is estimated to have generated business in the region of US$1m
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Article
Coopenoix receives makeover
French nut cooperative launches new brand, logo and packaging as it looks to shore up its position as France’s numéro un
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ArticleMexico calls for umbrella lime brand
The industry hopes a national stamp for limes will help to boost standards and market access
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ArticleBuché2 becomes Campéol
The name change from Buché2 to Campéol is just one step in the company's quest for international success
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ArticleGrapes stress California credentials
Californian table grapes are cashing in on their state-of-origin credentials this season to remain one of the top produce brands sold across Asia
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Article
Environment awards open for entries
The Business Commitment to the Environment (BCE) Environmental Leadership Awards are now open for 2009 applications.
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ArticleDutch pepper promotion receives EC funding
Project to increase sales in Germany and Holland set to benefit from almost €1m in financial support
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ArticleInterfel salutes sector's efforts
Interfel president Gilles Vignaud yesterday praised the sector for its efforts in helping to boost fruit and vegetable consumption
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ArticleFoods From Spain launches chef competition
The search is on to find a young cook to be crowned Spanish Young Chef of the Year 2008
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ArticleBig push for yellow Charentais
Backed by the CINM, a major publicity campaign is in store for France's yellow Charentais melon
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Article
Dietitians dole out fruity advice
The British Dietetic Association (BDA) has nearly 6,500 members, who are qualified dietitians like me. Our role is to
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ArticleFruit Logistica launches new website
The new site makes for easier access and is more user friendly, says event global brand manager Gerald Lamusse
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ArticleGerman markets step up brand promotions
GFI says it plans to build on the recent success of campaigns involving Pink Lady, South Tyrol PGI apples and Zespri
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ArticleNew colour scheme for PGI and PDO logos
The EC has announced changes to rules governing protected designations in order to distinguish the symbols more clearly
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Article
FFB rescue petition launched
Directors from all the international offices of Food From Britain worldwide have signed up in an appeal to Defra to safeguard the future of FFB’s promotional work “Save FFB”.
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ArticleSummer drive for Fruitness campaign
Second year of 'Fruitness enjoy it!' initiative will see a focus on the promotion of peaches and nectarines
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ArticlePhoto Gallery | UK price promotions
Price is one of the more important features of the fresh fruit and vegetable category in the UK this summer
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ArticleDutch pepper firms launch new campaign
ColourfulTaste.nl promotion to be launched in the Netherlands but also extended to markets in Germany, UK and Japan
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ArticleFreshfel welcomes EU School Fruit Scheme
The European Fresh Produce Association has hailed the EC's proposals regarding free fresh produce in schools
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ArticleTesco unveils ready-to-eat stonefruit
Relaunch of peach and nectarine lines in response to consumer demand for fruit as a snack