All Marketing articles – Page 77
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Shoppers “will pay more for branded produce”
A new US study identifies the produce industry’s best target for high volume and high margin branded produce
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Asiafruit Congress tracks Asia's trends
Opening sessions on day one examine pan-Asia trends and drill down into emerging categories and markets
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Value of digital marketing revealed by pandemic
Asiafruit Congress spotlights the rise of digital marketing in Asia with two leading fruit brands, Zespri and Rockit Global
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Asia Fruit Awards: winners announced
Joy Wing Mau, Suri Agro Fresh, NTUC FairPrice and Costa JV win the 2021 Asia Fruit Awards
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Conference in spotlight during cycling
The Conference pear was hard to miss during the World Cycling Championships, according to Belgian cooperative BelOrta
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High hopes for seedless lemons
Seedless lemon exports from South Africa are expected to grow significantly in the years ahead
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Spread lands vertical farming prize
Japanese company's Techno Farm was a winner at Zenith Global's Vertical Farming World Awards
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Bostock named organic brand of the year
New Zealand’s leading organic apple grower recognised at annual Organic NZ awards
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Rewe Group makes vegan ranges climate neutral
Plant-based products sold in Rewe and Penny stores will restore CO2 instead of emitting it, company says
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Red Moon volumes to increase
Italian harvesting began in mid-September while international production is ramping up
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DiMuto raises US$2.35m in Series A funding
The Yield Lab Asia Pacific throws support behind Singapore-based AgriFood trade solutions company
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Giumarra expands citrus programme
Group ready for a large increase in California-grown mandarins in October
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Rockit celebrates Mid-Autumn Festival
Miniature apple company partners with renowned Shanghai-based artist, Yixin Zeng, to design new gift boxes
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Hoogstraten launches UK berry campaign
Group's first strawberry marketing campaign in the UK promotes year-round fruit supplied directly from Belgium
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Brand recognition builds for 5+ A Day
Consumer research shows charitable trust’s message is being heard by New Zealanders
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Jupiter plums going to plan
Jupiter Group says its Ruby Red plums are “developing well” in South Africa, while Greek trials are on schedule
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Strength in diversity
With a plethora of new varieties coming on stream, the grape sector is transforming. But it’s not all about sweetness and great flavour, as Fred Searle finds out
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Spanish fruit gets starring role in new TV campaign
PGI and DOP labels to feature in a new series of TV adverts forming part of the ‘Open your eyes, Enjoy!’ campaign
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Mission Produce reports strong third quarter
Global sourcing and distribution network helps leading avocado business navigate heightened industry volatility