Video: China’s greengrocery phenomenon

The international marketing magazine for fresh produce buyers in Europe
Chris White

BY CHRIS WHITE

@chrisfruitnet

Video: China’s greengrocery phenomenon

Chris White visits a branch of Pagoda, a company that is reviving the art of greengrocery retailing in China

Pagoda is reviving the art of greengrocery retailing in China and, in doing so, throwing down a serious challenge to the supermarkets, with more than 10,000 stores planned across the country in the next few years. In the video below, Chris White visits an outlet in downtown Chengdu.

Pagoda: China’s greengrocery phenomenon

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