Episode Three of The Power of Branding explores how fresh produce brands can use social media to connect with shoppers and promote their products.

The team at Coregeo explains why social media is a cost-effective, high-penetration opportunity, drawing on success stories from fruit and vegetable brands.

They discuss how to capture the attention of your target audience, win customer loyalty, share a captivating mix of content, and track social media performance.

Coregeo’s branding experts also offer advice on how to work with influencers to tap into a “ready-made and engaged audience”.

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