Investors back ‘wearables for plants’ pioneer
Swiss agtech company secures new investment to accelerate commercial scaling of its AI-enhanced plant monitoring technology
Investors back ‘wearables for plants’ pioneer
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Top Stories from Eurofruit
Enza Zaden launches ‘future-proof’ tomato
Vegetable breeder unveils variety developed for large cluster segment, offering high yields and strong disease resistance
Fruitnet Berry Congress returns to London
Leading global event for the berry business brings a broad array of supply chain partners – including retailers and suppliers – together for two days of talks, networking and study tours
LATEST EDITION
Find out what’s in the latest edition of Eurofruit Magazine.
Conversations
Fruitbox 116 · Mark Landini, Landini Associates
Sydney-based retail consultant returns to Fruitnet’s podcast series to explain how supermarkets can reconnect with customers through better design, storytelling, and a renewed focus on food
Fruitbox 115 · Daniel Sauvaitre & Philippe Binard, World Apple & Pear Association
Recorded live at Prognosfruit 2025, the latest episode of Fruitbox brings you instant reaction to this year’s European apple and pear production forecasts
Fruitbox 114 · Wyard Stomp, Driscoll’s of EMEA
Berry brand’s Europe, Middle East and Africa managing director shares his thoughts on how to grow the category
Marketing
Syngenta clarifies ToBRFV resistance definitions
Syngenta has moved to clarify how high resistance and intermediate resistance levels are scientifically defined in the ongoing battle against Tomato Brown Rugose Fruit Virus, highlighting the lack of standardised legal criteria across the industry
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Fruitnet Events
Is the divide in the tomato market destined to widen?
As economic, environmental and societal challenges coalesce, some in the tomato business foresee the increasing commoditisation of fresh tomatoes, despite the continued success of premium varieties
Future of tomatoes in the spotlight in Malaga
Tomato experts gathered in the Spanish city of Malaga this week for Fruitnet Tomato Congress, a two-day event highlighting the big future challenges facing the category, as well as the opportunities and solutions for businesses
Fruitnet Tomato Congress looks to the future of tomatoes
On 11-12 November in Malaga, Spain, essential event focuses on how the fresh tomato business can cope with future challenges like climate change, labour challenges, and evolving consumer demand
Technology
Investors back ‘wearables for plants’ pioneer
Swiss agtech company secures new investment to accelerate commercial scaling of its AI-enhanced plant monitoring technology
Syngenta clarifies ToBRFV resistance definitions
Is the divide in the tomato market destined to widen?
Scientists develop hormone-free method for plant regeneration
Oppy opens expanded Calgary facility to boost Prairie operations
Italian prime minister opens world’s first cable-car system for fruit transport
Camposol opens new biofactory for blueberry plant production
Prominent at 30: tomato innovation for a sustainable future
Treesury sees tokenisation as solution for financing production
Events
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Sustainability
Investors back ‘wearables for plants’ pioneer
Swiss agtech company secures new investment to accelerate commercial scaling of its AI-enhanced plant monitoring technology
Enza Zaden launches ‘future-proof’ tomato
Is the divide in the tomato market destined to widen?
Waitrose Foundation celebrates 20th anniversary milestone
Unifrutti Group appoints Ashley Allen as group chief sustainability officer
Oppy opens expanded Calgary facility to boost Prairie operations
Italian prime minister opens world’s first cable-car system for fruit transport
Prominent at 30: tomato innovation for a sustainable future
Treesury sees tokenisation as solution for financing production
Packaging
Ifco launches digital tracking service for reusable packaging
Reusable packaging leader Ifco has launched Ifco Digital, featuring its new Tracking-as-a-Service solution that uses Bluetooth and GPS technology to provide real-time visibility into crate and pallet location, temperature and condition throughout the supply chain
How AI and automation are rebooting the fresh produce business
Ifco study confirms reusable packaging containers outperform single-use alternatives
Ifco expands southern Italy operation with three new hubs
Applications open for Fruit Logistica Innovation Award 2026
UK wooden pallet reuse maintains strong performance in 2024
Expert voices, fresh perspectives at Fruitnet Tomato Congress
Events
Macfrut: much more than a trade fair
A year-long journey through the global fresh produce supply chain culminates in Rimini on 6-8 May
Rooted in innovation: Macfrut 2025 unites science and agriculture
The International Potato Symposium and the International Symposium on Biotechnological Tools in Horticulture are among the highlights of Macfrut’s 42nd edition
Perfectly ripened kiwis with Softripe
Frigotech will showcase what is possible for kiwifruit at Fruit Logistica in Berlin
Egypt sends 30 exhibitors to Macfrut
The Italian fresh produce exhibition is set to host a special Egyptian pavilion, organised by Expolink, the Egyptian Exporters Association