All Marketing articles – Page 363
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ArticlePAIA targets increased demand
The Peruvian Asparagus Importers Association is focusing greater efforts on spreading the health message about asparagus
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ArticleCanaries back ‘European Taste’ campaign
Canary Islands banana association Asprocan and the EU are backing campaign to promote awareness of region’s geographic brand
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ArticleEnglish topfruit sales boosted
English apple group reports increased sales of topfruit this season, thanks in part to widespread media coverage
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ArticleLondon chef wins Spanish placement
London-based trainee chef Selin Kiazim has won a working placement at the one of thew orld’s best restaurants, El Bulli, after taking the title of the Spanish Young Chef of the Year.
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ArticleTesco launches Scottish pointers
Tesco has launched a new campaign to help customers locate Scottish products in stores throughout the country with a new range of in-store signage.
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ArticleSouth African avo campaign unveiled
The South African Avocado Growers’ Association (SAAGA) has unveiled its 2010 UK market development plans, which include public relations, in-store activity and, for the first time, advertising.
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ArticleDole Fresh UK sponsors Fruity Friday
Group becomes first headline sponsor of Fruit Friday event, to be launched in the UK on 14 May 2010
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Article'Super tomato' on sale at Tesco
The Moruno variety boasts higher levels of lycopene and vitamin C compared with other varieties
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ArticleTelevision exposure for Well-Pict berries
Viewers will learn how to handle and prepare strawberries via TV slot on Lifetime Channel’s Morning Show 'The Balancing Act'
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ArticleFrench fruit producers present Fruidissi
In response to the current crisis affecting France's fruit sector, producers are set to launch a new collective mark called Fruidissi
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ArticleVI.P aims to build apple exports
Group outlines marketing plan for Germany and Spain as new venture From aims to sell 25,000 tonnes in Russia this season
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ArticleSouth Africa targets US citrus growth
The South African citrus industry is looking to extend its reach across the West Coast and Midwest regions of the US
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Article
Mexican avocado imports gain pace
Sales across the US are being driven by a whole range of targeted promotions in print, on screen, online and in-store
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ArticleJoint promotion for Spanish potatoes
Spanish potato group Andalusian Early Potatoes is to run a promotional campaign with major packers aimed at shoppers
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ArticleWhole Foods launches health drive
The healthy eating initiative, featuring fresh fruits and vegetables, is rolling out across the retailer's US, Canadian and UK stores
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ArticleRed Globes subject to import regulations
The table grape will no longer feature on the USDA’s list of varieties exempt from inspection and certification prior to import
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ArticlePink Lady plans for Valentine's
This Valentine's Day period, the apple marketer will launch a limited selection bearing heart-shaped birthmarks
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ArticleMelinda returns to Italian screens
New television advertisement reprises campaign first seen in Autumn of 2008, focusing in particular on the Melinda brand
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ArticleCampaign prepares for Bramley Apple Week
Key component of the UK Bramley apple campaign takes place on 7-14 February this year
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ArticleIndian farmers want branding
Strawberry farmers in the Indian city of Mahabaleshwar are seeking geographical indentification for their produce