All Marketing articles – Page 364
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ArticleFingerlimes scoop FLIA award
Limeburst Fingerlimes has landed the prestigious Fruit Logistica Innovation Award (FLIA), beating off stiff competition from nine other nominees.
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ArticleFingerlimes named FLIA winner
Limeburst Fingerlimes are voted as the winner of the Fruit Logistica Innovation Award 2011 in Berlin
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ArticleFreshfel launches produce info website
Enjoyfresh.eu is designed to provide consumers with a range of information on the positive impact of fruit and vegetables
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ArticleEnza lands German marketing award
Belgium-based Enza Continent has been recognised for its marketing and promotion of Jazz apples in Germany
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ArticleUK government slammed on organics
The Soil Association has released a new report critical of the UK government's lack of support for organics
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ArticleSainsbury’s sells heart-shaped cucumber
British supermarket operator introduces specially-shaped salad vegetable in time for Valentine’s Day
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EU consumption disappoints
Fresh produce consumption in the EU is on a worrying downward trend, according to new figures from Freshfel.
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All Day Long makes a difference
The Belgian promotional campaign, organised by VLAM, Flanders’ Agricultural Marketing Board, is showing signs of success
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ArticleTrials for new NZ early gold kiwifruit
First Fresh is set to trial a new early gold kiwifruit from New Zealand in Asia under a collaborative marketing arrangement with Zespri
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ArticleEarly gold kiwifruit looks for niche
First Fresh plans to find a niche to call home in Asia’s kiwifruit category with its new early gold variety
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ArticleChicago is new Salad Bar star
Donation from Chiquita and United Fresh fosters healthy eating habits for some 410,000 school children in Chicago
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ArticleHagé launches exotics unit
Hagé International has launched a new business unit focused on exotic produce and ready to eat fruit
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Nature's Pride officially unveils Eat Me
Company's new brand identity set to distinguish its range of ready-to-eat products more effectively and clearly
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The fresh, social network
With more and more fresh produce companies using social media to promote their goods and services, location-based services and QR codes could be about to change things even further
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ArticleDole Europe highlights sustainability
The fresh produce giant has launched a new information campaign to convince consumers of the sustainability of its practices
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Brand Dossier | Clemcott
Launched at the end of last year, Spanish citrus variety club CVVP’s new Nadorcott mandarin brand Clemcott has come under fire from fresh produce association Ava-Asaja
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ArticleThailand set to open doors to RSA citrus
South African citrus growers are hoping that they will be able to export to Thailand for the first time this season
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ArticleFreshfel Consumption Monitor released
Freshfel Europe has launched the eighth edition of its Europe-wide fresh fruit and vegetable consumption report
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ArticleItalian TV star calls for Pachino boycott
Sicilian tomato sales under threat after Rai consumer affairs presenter accuses mafia of controlling trade in the variety
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ArticleFrench apples face UK challenge
Increasing competition and unfavourable currency fluctuations have made life tough for French apple exporters to the UK