All Marketing articles – Page 366
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Eat Local can do more harm than good
The debate over the ethical and environment credentials of local and imported food has taken a swing towards reason with a new study produced by the International Institute for Environment and Development (IIED) and charity Oxfam.
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Melinda celebrates 20 years in business
Italian apple consortium's managing director underlines importance of branding in order to communicate with consumers
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Fruitmasters launches new health site
Website offers Dutch consumers a wealth of information about the nutritional value of a range of fresh fruits
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Edible Ornamentals scoops Anglia gong
Bedford-based chilli experts Shawn and Joanna Plumb of Edible Ornamentals have been crowned East Anglian Local Food Hero 2009.
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VOG runs Marlene campaign in Malta
South Tyrol's largest fresh apple exporter confirms plans to run a major consumer campaign in the Mediterranean island nation
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Citrus sector to benefit from free publicity
Valencian citrus organisation Cítricos Valencianos will hand out oranges at German premiere of film based around Spain's citrus industry
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South Africa set to push grapefruit
The Japanese and UK citrus markets are in line for a South African promotion amid flagging consumption rates
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Chiquita renews consumer focus
Company advertising to US consumers for first time in over 20 years as it prepares to increase its focus on European consumers too
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Record crop ahead of National Pear Month
Pear Bureau Northwest announces that Pacific Northwest growers have produced one of the largest crops on record
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Conad launches veg promotion
New initiative offering local, seasonal vegetables at a discounted price said to be based on "right" supplier-retailer relationship
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Clementiny hits Tesco shelves
The UK retailer is to launch the world's smallest citrus fruit in stores across the country tomorrow
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Brazil unveils Portuguese campaign
Brazilian limes will come under the Portuguese consumer and trade spotlight for one week in late January
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National Mango Board elects 2010 officers
A recent board meeting concluded with the selection of new leaders for the US-based organisation
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Italy to partner Anuga in 2011
Agriculture Minister Luca Zaia promises to raise the profile of Italian groceries in what is already the country's biggest market
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Australian stonefruit looks to CNY
Chinese New Year timing means an abundance of Australian stonefruit will be available to markets for the festivities
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China garlic prices soar
Lower production levels and fears about the H1N1 ‘swine flu’ virus have led to skyrocketing garlic prices in China
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Scripps success at Tesco do
English apple and pear grower Adrian Scripps Ltd has been named Tesco’s Fruit Grower of the Year and also won the retailer’s ultimate prize: Overall Produce Grower of the Year.
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Anecoop launches vegetables venture
Together with three cooperatives from Almería, Anecoop is to create a new sales initiative for its vegetables output
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Thanet scoops Tesco prize
Giant greenhouse project Thanet Earth has landed the Best Local Grower gong at the Tesco Grower of the Year Awards.
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Imagination Farms on social mission
The company is partnering with Disney Garden and Toys for Tots to increase the consumption of fruits and vegetables among children