All Marketing articles – Page 380
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ArticleOld glory for Prince de Bretagne
Fruit Logistica 2010: French marketer promoting a number of new products at this year's Berlin trade exhibition
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ArticleFormer Tesco man finds new Voice
A former Tesco buyer has set up an “unorthodox” new company designed to create blue-chip fresh produce companies that can re-energise and gear themselves towards the modern market.
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Consumers want labels, but need brands
Despite a plethora of green and ethical labels on produce, opportunities remain to embrace public demand for social and environmental stewardship
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MorePeople sponsors horticulture comp
Produce recruitment specialist MorePeople has been announced as the key sponsor of the Institute of Horticulture’s (IoH) Young Horticulturist of the Year (YHOY) competition.
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ArticleItalian piazza full of promise
Fruit Logistica 2010: Italy is set to offer visitors to the Berlin show more innovation and export-oriented products than ever before
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ArticleChile eyes growing opportunities
Estimates point towards another solid year of fresh fruit exports to the US with sales continuing to be supported by an array of consumer marketing activities
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ArticleBrazilians arriving in greater number
Fruit Logistica 2010: Brazilian Fruit Institute expecting to support more than 60 companies at this year's trade exhibition
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ArticleAndalusia aims for strong showing
Fruit Logistica 2010: Newly formed consortium Unica Group and interprofessional body Hortyfruta lead the way in Berlin
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ArticlePBH welcomes Obama support
First Lady Michelle Obama plans to launch a major initiative on childhood obesity to the joy of the Produce for Better Health Foundation
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ArticleVariety spices up Malaysian offer
Fruit Logistica 2010: In addition to starfruit, Malaysian companies will exhibit a range of other products in Berlin this week
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ArticleDon Limón launches branded grapefruit
Citrus specialist will market grapefruit under its Don Limón brand across European markets this year
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ArticlePAIA targets increased demand
The Peruvian Asparagus Importers Association is focusing greater efforts on spreading the health message about asparagus
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ArticleCanaries back ‘European Taste’ campaign
Canary Islands banana association Asprocan and the EU are backing campaign to promote awareness of region’s geographic brand
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ArticleEnglish topfruit sales boosted
English apple group reports increased sales of topfruit this season, thanks in part to widespread media coverage
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ArticleLondon chef wins Spanish placement
London-based trainee chef Selin Kiazim has won a working placement at the one of thew orld’s best restaurants, El Bulli, after taking the title of the Spanish Young Chef of the Year.
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ArticleTesco launches Scottish pointers
Tesco has launched a new campaign to help customers locate Scottish products in stores throughout the country with a new range of in-store signage.
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ArticleSouth African avo campaign unveiled
The South African Avocado Growers’ Association (SAAGA) has unveiled its 2010 UK market development plans, which include public relations, in-store activity and, for the first time, advertising.
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ArticleDole Fresh UK sponsors Fruity Friday
Group becomes first headline sponsor of Fruit Friday event, to be launched in the UK on 14 May 2010
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Article'Super tomato' on sale at Tesco
The Moruno variety boasts higher levels of lycopene and vitamin C compared with other varieties
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ArticleTelevision exposure for Well-Pict berries
Viewers will learn how to handle and prepare strawberries via TV slot on Lifetime Channel’s Morning Show 'The Balancing Act'