All Marketing articles – Page 378
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ArticleTaste of Kent champions unveiled
Produced in Kent’s Taste of Kent Awards reached an exciting climax last week as the county’s 12 most outstanding and innovative food and drink champions were awarded Kent’s highest emblem of food and drink excellence.
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ArticlePerth delegates advocate branding
Branding is vital for all sectors of the supply chain from wholesale to retail, according to speakers at the debut of FPJ’s Conferences series in Perth.
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ArticleCancer study suggests mango benefit
The US National Mango Board is looking to bolster the marketing of the fruit via a stronger nutritional message
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ArticleExtremadura backs new Picota campaign
The Spanish region of Extremadura is to fund a new promotional drive for Picota cherries in key European export markets
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ArticleNew Mexico Supreme Quality website
The online tool aims to keep the North American produce import trade up-to-date with the latest developments in Mexico’s food safety programme
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ArticleGourmet targeting kids market
The US asparagus distributor to roll-out joint promotion with Sony Pictures for the Blu-ray and DVD release of animated movie Planet 51
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ArticleKIKU and Kanzi on show in Germany
Two of the trade's leading apple brands were present at Fruchtwelt, which took place in Friedrichshafen on 19-21 February
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ArticleBrand Dossier | Eat A Chiquita
How an innovative new campaign gave Chiquita's classic blue label a modern twist and greater appeal among younger consumers
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ArticleUS retail delegation visits Chile
As guests of CFFA and Asoex, the retailers gained a special insight into the workings of the Chilean fresh fruit trade
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ArticleFortnight of fitness for VI.P apples
Val Venosta apples set to be promoted at six of Italy's leading fitness centres as part of company's commitment to healthy eating
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ArticleChiquita sponsors PGA Tour events
Fresh Produce giant to be lead sponsor for two major golf tournaments in the US this year
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ArticleSunkist enjoys licensing boom
The California and Arizona citrus cooperative has used its extensive experience to turn a potentially difficult 2009 into a good year
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ArticleOppy wins eighth consecutive gong
Canada’s Best Managed companies again includes the country’s fresh produce importer-distributor giant The Oppenheimer Group
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ArticleMastronardi amongst Canada’s finest
The gourmet greenhouse vegetable supplier has been recognised for implementing world-class business practices and creating value in innovative ways
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ArticleDisney backs Obama health campaign
Healthy lifestyle initiative fronted by First Lady Michelle Obama will feature Disney Channel stars and the First Lady
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Article
Winners revel in FARMA awards
Five farm shops, a farmers’ market and a pick-your-own farm were among the winners celebrating their success as winners in the eighth annual farm retailer awards from the National Farmers’ Retail and Markets Association (FARMA).
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ArticleBid made for organic marketing
The Soil Association has announced that a bid has been made to the EU for generic marketing funds for organics
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ArticleSun World and Hy-Vee make grape donation
The US Juvenile Diabetes Research Foundation has been awarded the proceeds from Sun World’s Scarlotta Seedless table grape sales
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ArticleChina target for Thai fruit
A Thai fruit roadshow plans to take advantage of the 16th Asian Games in Guangzhou later this year
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Article
Diet survey shows 5 A DAY edging closer
Results from the first year of the new National Diet and Nutrition Survey (NDNS) suggest that the UK population is getting much closer to its 5 A DAY target than previous studies have suggested.