All Marketing articles – Page 428
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Article
Dietitians dole out fruity advice
The British Dietetic Association (BDA) has nearly 6,500 members, who are qualified dietitians like me. Our role is to
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ArticleFruit Logistica launches new website
The new site makes for easier access and is more user friendly, says event global brand manager Gerald Lamusse
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ArticleGerman markets step up brand promotions
GFI says it plans to build on the recent success of campaigns involving Pink Lady, South Tyrol PGI apples and Zespri
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ArticleNew colour scheme for PGI and PDO logos
The EC has announced changes to rules governing protected designations in order to distinguish the symbols more clearly
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Article
FFB rescue petition launched
Directors from all the international offices of Food From Britain worldwide have signed up in an appeal to Defra to safeguard the future of FFB’s promotional work “Save FFB”.
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ArticleSummer drive for Fruitness campaign
Second year of 'Fruitness enjoy it!' initiative will see a focus on the promotion of peaches and nectarines
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ArticlePhoto Gallery | UK price promotions
Price is one of the more important features of the fresh fruit and vegetable category in the UK this summer
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ArticleDutch pepper firms launch new campaign
ColourfulTaste.nl promotion to be launched in the Netherlands but also extended to markets in Germany, UK and Japan
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ArticleFreshfel welcomes EU School Fruit Scheme
The European Fresh Produce Association has hailed the EC's proposals regarding free fresh produce in schools
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ArticleTesco unveils ready-to-eat stonefruit
Relaunch of peach and nectarine lines in response to consumer demand for fruit as a snack
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ArticleInterfel names new MD
French interprofessional organisation Interfel has announced the nomination of Frédéric Descrozaille as its new managing director
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ArticleEU-wide school scheme on the table
The European Commission has today proposed a European Union-wide scheme to provide free fruit and vegetables to school children.
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ArticleRomagna peaches head for the beach
The Italian region's PGI peach and nectarine consortium has organised two days of festivities aimed at increasing consumption
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Article
Edeka and Rewe up for organics prize
The two German companies are among the nominees in the food retailer category of this year's CMA-backed organic trade awards
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Article
Zespri triumphs in battle for the sun
Zespri has won compensation after court orders Chinese kiwifruit firm to stop using sun emblem
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Article
First arrivals of RSA citrus land in US
Initial forecasts have been revised downwards following the late start to the season and unprecedented demand in other markets
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Article
Zespri targets growth in South East Asia
The kiwifruit marketer has a new head of operations for South East Asia, in a bid to enhance sales and business strategy in the region
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ArticleNew online presence for Jazz Apples
Worldwide Fruit has launched a revamped version of its Jazz Apples website as sales of the branded apple continue to grow
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ArticleUK farmers urge consumers to buy British
The NFU is encouraging UK consumers to get their five a day by buying locally produced fruit and vegetables
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ArticleUK cherries on Wogan airwaves
UK cherries got a boost this week thanks to a plug on Terry Wogan’s Radio 2 breakfast show.