All Marketing articles – Page 423
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ArticleStemilt earns PBH recognition
The group has been named as the first Non-Retail Role Model by the Produce for Better Health Foundation
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ArticleBrand Dossier | Lola
Andalusia’s Hortyfruta has chosen a flamenco dancer to promote its members’ products as it embodies the finest qualities of the Spanish region, María José Pardo explained
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Somerset unveils healthy-eating DVD
Somerset County Council has launched a new DVD, called Kick Starting Health: Working together for the Future of Somerset’s Children, to promote healthy eating and exercise among children, families and schools in the county.
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Strong full-year results at Morrisons
Profit and sales both increased as the UK's fourth-largest retailer made "good progress" in 2008
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ArticleCanada rolls out food safety drive
The country’s health department is issuing fact sheets to help consumers safely choose, handle and store fruits and vegetables
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ArticleChiquita broadens convenience range
International produce marketer Chiquita will launch a number of new flavors as part of its fruit snacking line for the US market during mid-April
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ArticleNFT grabs top Asda title
One of the UK’s leading providers of time-critical logistics services for the food and retail manufacturing sectors, NFT has walked away with the top title of Carrier of the Year at the first-ever Asda Carrier Awards.
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Article5-a-Day goes to work in Germany
Having laid out plans for a major campaign aimed at schoolchildren, the organisation is turning its attention to working adults
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ArticleEarly cherries extend marketing reach
Cherries grown in Spain and sold under the Cherries Glamour brand will debut in Scandinavia and China this season
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Article
Fresh start for Slow Food
Slow Food, the eco-gastronomic movement, is making a fresh start in the UK with a sponsorship-funded move to Covent Garden in London.
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ArticleFruitnet's guide to economic survival
As the economic ice age continues to grip the globe, Fruitnet.com has produced a handy guide to help companies stay warm during bleak conditions
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ArticleEuro Pool reveals winners
Dutch pool organisation, Euro Pool System, has revealed the winners for its Fruit Logistica lottery, as it looks to boost brand awareness
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ArticleFirst female scoops sales award
The MorePeople Sales & Marketing Professional of the Year gong was scooped by a woman for the first time at last week’s Grower of the Year awards, as Margie Ribton of Tendercare Nurseries carried off the prize.
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ArticlePBH expands online produce demos
With 41 additional videos uploaded to its website, the Produce for Better Health Foundation aims to demonstrate how to handle and prepare a range of produce to even more consumers
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ArticleProgreso steps up onion drive
The group launches a website and rolls out a new line of onion packaging to promote the vegetable
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ArticleYoung horticulturists get competitive
Young people across the industry are gearing up for the heats of this year’s hotly anticipated Young Horticulturist of the Year competition.
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ArticleNational Trust launches grow-your-own plan
Controversial gardener Monty Don has welcomed the National Trust’s announcement that it will create 1,000 new allotment plots on its land over the next three years as “enlightened”.
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ArticleDriscoll’s of Europe opens for business
US berry breeder and marketer establishes dedicated business for Europe, with former Bonduelle executive named as MD
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ArticleChiquita begins smoothie promotion
Marketing campaign heads into Italy's retail stores following major promotion across a range of national media
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Advertising not simply an optional extra
While cost cutting is important during difficult financial times, companies should consider the growth opportunities that advertising provides