All articles by Mike Knowles – Page 8
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NewsZespri uses satellite technology to combat Italian kiwifruit disease
Company hails ‘revolution’ in management of vine disease moria, based on new remote sensing techniques combined with historical data
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NewsScales continues to dazzle despite geopolitical uncertainty
New Zealand apple exporter increases full-year guidance citing ‘continuing positive performance’ and appoints new director
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NewsUSA Pears unveils first new logo in 40 years
Oganisation unveils fresh brand identity at Global Produce & Floral Show in Anaheim, as it prepares to promote larger crop to US consumers
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NewsRockit under pressure as New Zealand grower enters administration
The premium apple brand’s growers have struggled lately to secure good enough margins as supply chain costs have risen
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NewsProduce shippers await net zero vote amid US threat
As geopolitical storm grows, fresh produce shippers watch for outcome of crucial meeting on sustainability framework that could reshape industry strategy for years to come
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NewsZespri targets world’s healthiest fruit brand status by 2035
New Zealand kiwifruit marketer outlines ambitious strategy, as it looks to capitalise on growing consumer demand for naturally nutritious products
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NewsSiCar Farms opens new distribution centre at Port Manatee
New facility will make it easier for group to deliver citrus and other fruits more efficiently to markets across the US East Coast
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NewsKikokà sponsors Italian volleyball team Cisterna Volley
European consortium partners with Serie A volleyball club as its biggest commercial kiwifruit campaign approaches in spring
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NewsBrie Reiter Smith named Driscoll’s vice-chair from January 2026
Berry marketer confirms board promotion for daughter of J Miles Reiter, effective January 2026, putting her on clear pathway to eventual group leadership
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NewsDutch rail passengers sample exclusive Bloss apples
Dutch grower cooperative FruitMasters kicks off its latest marketing campaign and seeks to build on variety’s three-star International Taste Institute rating
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FeaturesNaturitalia stands up for premium values
The Italian company unveiled a new corporate identity in Madrid as it aims to build on the recent success of various high-value product lines
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NewsSanLucar scores Borussia Mönchengladbach supply deal
Fruit and vegetable brand announces four-year deal to supply the club with fresh produce and promote healthy nutrition
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VideoVideo: The hidden cost of fruit and veg supply chains
A powerful new documentary film called The Pickers exposes the harsh reality faced by many migrant farm workers across southern Europe
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NewsDutch consumers lack knowledge of daily fruit intake recommendations
New research reveals that while most Dutch consumers recognise fruit and vegetables as healthy foods, only 17% know the World Health Organization’s recommended daily intake amounts.
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NewsPort strikes threaten northern European fresh produce supply chains
Strike action in Belgium and the Netherlands causes significant disruption, with potential knock-on effects for supply chains across northern Europe
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NewsMāori kiwifruit growers secure landmark UAE export partnership
Producer organisation to pursue collaborative trade marketing deal with UAE customers, working with Zespri and Mr Apple to supply New Zealand-grown fruit
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NewsMore climate-resilient fruit varieties will be required in future
World’s first apple bred specifically for hot climates was recognised as top fresh produce innovation at Fruit Attraction 2025
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NewsKanzi apple unveils new brand identity and Power To Go! campaign
EFC’s licenced variety aims to boost visibility and engagement across global markets with bold new packaging design as European apple season gets into full swing
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NewsFruitMasters launches new Morgana apple season with ALS charity support
Dutch apple specialist celebrates new harvest with charity donation and nationwide marketing campaign highlighting local origins across Superunie retail network
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NewsSambóa forms strategic partnerships with Blue Whale and Fruitcraft
Apple brand teams up with French and NZ companies to add new orchards, as it continues to expand production of its three licensed varieties