Pineapple news archive
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VideoMarketing to Gen Z: Premium pineapple packs a punch
Xavier Roussel of Dole explains why the world’s largest fruit company has introduced another premium pineapple variety
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NewsCosta Rica concludes UK phase of European campaign to promote pineapple and cassava
Campaign featured in-store tastings in Tesco and Morrisons and advertising at Waterloo tube station
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NewsFyffes survey highlights pineapple preferences
Nielsen consumer research commissioned by Fyffes reveals pineapples now rank alongside traditional big-selling varieties
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NewsSIIM and CMA CGM sign strategic tropical fruit agreement
SIIM will consolidate over 5,000 containers from Africa and Latin America through Dunkirk in 2026, for an annual volume of more than 80,000 tonnes
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NewsOrsero Group considers expansion into North America
Italian company eyes potential investments in the US, according to executives speaking at stock exchange event in Milan
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PromotionAgenda announced for Fresh Produce India 2026
India’s premier fresh produce event looks at the changing consumer, spotlights South India, and discusses innovations reshaping domestic production
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NewsDole France works with Intermarché to raise its brand awareness
In-store activation in more than 800 stores across France helps to boost company’s market penetration in Europe, Middle East and Africa
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VideoVideo: How to connect with Gen Z
Chris White speaks to a number of leading fresh produce brand marketers to learn about the marketing strategies they believe will resonate with younger consumers
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NewsNan from Del Monte set for TV bow
Pauline Crosby was selected for the reimagined role via public vote
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NewsCosta Rican pineapples take centre stage in new European campaign
Activities include in-store tastings in supermarkets across Spain, Germany, and the UK
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ArticleTrump drops tariffs on range of fruits
Bananas, avocados, tomatoes and oranges among multiple fruits to gain relief as US president rolls back reciprocal tariffs on more than 100 agricultural products
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NewsDole importer builds new ripening centre near Warsaw
Polish company Nature’s Produce begins construction of new distribution facility for ready-to-eat avocados, mangoes, and other exotic fruits
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NewsDel Monte’s fruit-selling robot rolls into France
Automated banana and pineapple unit forms part of marketer’s new in-store promotion at branch of Intermarché near Paris
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NewsMalaysia sees strong growth in pineapple exports
Volumes have risen more than 100 per cent in past six months according to country’s agriculture and food security minister
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NewsFyffes puts a spooky spin on Halloween pineapples
Retailers in the UK, Ireland and Germany are backing the push
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NewsThe robot from Del Monte says ‘buy my bananas’
Marketer confirms it is trialling automated merchandising units in three Chicago supermarkets to encourage shoppers to select its fruit
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NewsFyffes launches major new marketing push in Morrisons
‘Eat ‘em, Like ‘em, Love ‘em’ campaign aims to boost banana and pineapple sales
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NewsSiCar Farms opens new distribution centre at Port Manatee
New facility will make it easier for group to deliver citrus and other fruits more efficiently to markets across the US East Coast
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NewsFresh Del Monte partners with Disney’s Zootopia 2
Fresh Del Monte Produce is launching a comprehensive marketing campaign with Disney’s Zootopia 2, featuring over 500mn co-branded fruit stickers and tags across global stores to promote healthy eating habits
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NewsBollo takes aim at fast-growing fresh-cut and tropicals market
Company moves into convenience and broadens product portfolio with addition of pineapple and mangoes