All Marketing articles – Page 218
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ArticleUSDA appoints new NMB board members
New leadership at the National Mango Board to begin terms immediately upon appointment
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ArticleLeeks growers seek St David’s Day tie-up
Leek Growers Association want leeks to be eaten on Welsh national day to replicate Haggis and Burns Night association
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ArticleZespri partners with Surf Life Saving NZ
Deal will provide free training programmes to life savers across North Island’s eastern region
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ArticleCVVP beefs up citrus offer
New orange, mandarin and lemon varieties joined Clemcott on display at Fruit Logistica
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ArticleBranded Canadian blueberries launch in UK
Marketing duo have launched wild Canadian blueberries in the UK under new retail brand Bart ‘n’ Lainy
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ArticleWAC launches new Malaysian campaign
Industry body teams up with Fitness First to highlight the value of a healthy lifestyle
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ArticleOppy adds colour with lemon plums
Importer expects shipments of Chile-grown fruit through first week of March
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ArticleGold3 kiwifruit at centre of Zespri’s future
New Zealand kiwifruit market Zespri has put the Psa resistant Gold3 variety at the centre of its five-year marketing plan
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ArticleNew task force will promote European-Middle East trade
The UK government has created a new task force to improve trade links between the Middle East and European markets
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ArticleCucumbers go through the wire
Concerns over cucumbers becoming the ‘new banana’ in the supermarket price war are being somewhat offset by growers embracing the high-wire growing system, as Martyn Fisher finds out
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AnalysisOpinion: Join with other sectors to boost consumption
British Growers Association chief executive, Jack Ward, on why fresh produce should join with other sectors to boost consumption
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ArticleSalad value slides as retailers slash prices
Retail promotions continue to drag salad value down, but added-value and health trends are propping up other areas of the category
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ArticleCoregeo acquires Tenderstem sister brand Bimi
First-pan European contract for Coregeo will see it look to capitalise on 'massive' potential for the Bimi brand in Europe
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ArticleHazera taps into mini-watermelon potential
Growing demand for convenient watermelon varieties is at the forefront of the seed specialist's plans
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ArticleSanLucar says it with strawberries
New Valentine’s Day packs available to German and Austrian consumers from 8-14 February
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ArticleFilm tie-up continues with ‘Mash Damon’
Huge potato mosaic replicates artwork on The Martian DVD as part of Albert Bartlett tie-up with Hollywood film
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ArticleChiquita chops its Bremen banana deal
Company reportedly re-routing 80,000 tonnes per year via the Netherlands as new strategy takes shape
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ArticleMexican avos touch down for Super Bowl
Avocados from Mexico reprised its big-game marketing push in the US with an advert that was out of this world
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ArticleHoogstraten showcases new branding
Belgian co-operative launched its new brand at Fruit Logistica this week, after rolling back its Specialty Street and Flandria branding
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ArticleBerlin goes nuts for Genuine Coconut
World's Coconut Trading's unique coconut product lands the 2016 Fruit Logistica Innovation Award