All Marketing articles – Page 216
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ArticleJumbo Chilean cherries star on Singles Day
Alibaba’s Mr Fresh, Asoex and Frutacloud join forces to promote ‘super sized’ Chilean cherries for the world’s biggest shopping day
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ArticlePink Lady sponsors women’s rugby team
Apple brand signs two-year deal with Kent rugby team, who now wear pink branded shirts
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AnalysisOpinion: Prepared fruit is no longer an afterthought
Prepared fruit has transformed into a leading category for innovation, taste and flavour, writes PrepWorld's Ben Olins
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ArticleAsoex courts China’s horeca sector
China’s biggest horeca trade fair was the backdrop for the latest Chilean fruit promotion
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ArticleEU increases 2017 marketing budget
Commission increases the budget for promoting EU agricultural products, including fresh produce, to €133m
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ArticleSingles’ Day sales top US$1bn in five minutes
China’s leading e-tailer Alibaba has posted more than US$1bn in sales in the first five minutes of Singles’ Day
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ArticleSouth Africa targets further UK growth
Hortgro is set to launch its annual promotional campaign for stonefruit and topfruit in the UK
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ArticleInterview: Sargeant marches on
G’s Fresh chief operating officer Peter Sargeant talks Nina Pullman through his 20 years at the company and how he caught the bug of ambition
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ArticleBesana and Noberasco form dried fruit alliance
Two of Italy's leading dried fruit and nut suppliers will work together to develop sales in new export markets
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ArticleAFM brings back Season's Eatings campaign
Avocados From Mexico is eagerly anticipating the upcoming holiday season and the return of its Season’s Eatings programme
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ArticleGreenery CEO calls for commercial push
Steven Martina joins Coforta boss Gerard Pronk to rally the troops at Coforta-Greenery anniversary event
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ArticleChile rides the walnut wave
Output is projected to rise strongly in the coming years but pressure on prices is already mounting
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ArticleThai importer ramps up apple promotions
Major retailers Tesco, Big C and Makro have been getting behind Thai importer Vachamon’s high-profile promotions for Jazz and Envy apples
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ArticleWaitrose launches cauliflower Christmas tree
The Romanesco Cauliflower Christmas Tree comes with pomegranate seeds and a star anise for edible decorations
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ArticleCarrot stars in Aldi Christmas advert
Kevin the Carrot will be hero of Aldi’s Christmas advert, which celebrates retailer’s commitment to fresh British produce
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ArticleChile slams Zespri’s “legal monopoly”
New Zealand kiwifruit marketer accused of harming producers in other countries and being detrimental to consumers
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ArticleVeggie yoghurt and watermelon juice set to take off
Waitrose trends report charts the risers and fallers in the nation’s dining habits as food becomes ‘today’s hottest currency’
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ArticlePink Lady announces apple cosy promotion
Christmas-themed cosies will be given away with 1kg bags of apples from 5-18 December
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ArticleClemengold celebrates bumper season
The citrus brand says it has come to the end of a very successful Southern Hemisphere campaign
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ArticleRed Tractor urges industry to support autumn promotion
Certification body’s on-pack autumn promotion on track to be its most successful yet, with close to 14 million brand impressions online